Robert Van Zanten

Questioner
DISC Type : c

CEO at Salta Group

Blaricum, North Holland, Netherlands

Overview

Robert van Zanten is the founder and CEO of Salta Group, the largest private education provider in the Benelux. He started the company, originally NCOI, in 1996 from his mothers attic and grew it through a strategy of focus and acquisitions. He holds a doctorate from VU Amsterdam and a degree from Erasmus University Rotterdam.

Outside of work, Robert is committed to philanthropy through the Globewise Foundation, which he founded with his wife, Marinel, in 2016. The foundation supports educational projects for underprivileged children and young people in Africa and Asia, aiming to provide them with better prospects through improved access to quality education.

A true advocate for his companys mission, he recently took an AI course at one of his own institutes to continue his personal "lifelong learning" journey.

Personality Overview

Not Easily Convinced

Cautious & Analytical

Value Seeker

While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters.  It is quite likely of them to ask for pricing or other concessions. They prefer to do thorough analysis of any situation.

Topics They Care About

Lifelong Learning
This is the core mission of his company, Salta Group. He promotes continuous personal and professional development, believing leaders must always keep learning to succeed.
Entrepreneurial Growth
Having built his company from a solo venture into a market leader, he actively mentors other entrepreneurs on how to accelerate growth through the nlgroeit platform.
Educational Philanthropy
Through his Globewise Foundation, he is personally invested in improving educational opportunities for children and young people growing up in poverty in Africa and Asia.

Media Appearances

Robert has no verified media appearances

Work History

1996
CEO at Salta Group
1995 - 1996
New Product Development / Marketing Department at Friesche Vlag Nederland

Education

1990 - 1994
drs. from Erasmus University Rotterdam
Doctor (dr) from Vrije Universiteit Amsterdam (VU Amsterdam)

More Information

Social Presence :

Prographics :

Exp : 31 Location : Blaricum, North Holland, Netherlands Job Level : Leadership Designation : CEO at Salta Group
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Insights For Selling To Robert

During A Call Or A Meeting

DO's

  • Tell them that you will come back if you don’t have a good answer for a question
  • Back up any claims with data and numbers
  • Keep some extra margin in hand as they will likely negotiate the pricing

DONT's

  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.
  • Don’t overhype the product/pitch, keep it measured
  • Don’t depend too much on anecdotal evidence, it reduces their confidence

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Robert is

  • Ensuring that the product delivers ROI, cost-effective pricing and process compliance are very important for them.
  • Will you ever get a clear answer from Robert

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Robert move?

  • If they have the information that they need, they can move fast at making their decisions.
  • Can Robert take some risk or not?

  • They can take some risk if they are confident that they have analyzed the circumstances well.


You And Robert

Personality Compatibility


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