Robert West, MBA

Pioneer
DISC Type : DSI

Head of Revenue at TRG Datacenters

Denver, Colorado, United States

Overview

Robert is the Head of Revenue at TRG Datacenters, bringing over 20 years of experience in data center and telecommunications infrastructure. He specializes in designing resilient systems for disaster recovery, production IT, and high-density computing. Colleagues describe him as an outstanding, innovative, and knowledgeable sales and marketing leader with deep market understanding.

Outside of work, Robert is a family man, sharing holiday moments with the "West family. " He also appears to enjoy connecting with local partners and experiencing the local culture, such as squeezing in a lunch in Houstons Chinatown during a business trip.

His professional motto is: "Turning Outages into Outrageously Good Uptime. "

Personality Overview

Decisive But Friendly

Friendly But Fast

Driven But Considerate

They have the unique ability to win both love and respect from their team (or outsiders)  If they are convinced, they can become very strong champions for your product They combine a unique set of diverse traits where they are fast and friendly but can slow down to be thorough when needed

Topics They Care About

Data Center Resilience
His work focuses on disaster recovery, business continuity, and achieving 100% uptime, which he highlighted in a post about performance during Winter Storm Uri.
High-Performance Computing
He builds facilities optimized for high-density, low-latency workloads like AI and ML, supporting the most demanding and critical IT systems.
Demand Generation
This is a core skill listed in his current and previous roles, directly tying into his responsibilities as Head of Revenue and growing the sales pipeline.

Media Appearances

Robert has no verified media appearances

Work History

4-2024
Head of Revenue at TRG Datacenters
3-2021
Director of Digital, Demand Generation & SDRs at CoreSite
3-2021 - 4-2024
Director of Digital Marketing, Demand Generation & SDRs at CoreSite
1-2021 - 3-2021
Sr. Program Manager, Strategic Partnerships at AppSmart
4-2008 - 1-2021
VP of Digital Marketing at Datacenters.com

Education

2008 - 2010
Master of Business Administration (M.B.A.) from Regis University
2002 - 2005
Bachelor of Business Administration - BBA from Colorado Mesa University
1995 - 1999
High School Graduate from Cherry Creek High School

More Information

Social Presence :

Prographics :

Exp : N/A Location : Denver, Colorado, United States Job Level : N/A Designation : Head of Revenue at TRG Datacenters
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Insights For Selling To Robert

During A Call Or A Meeting

DO's

  • Mostly stick to your standard pitch and qualifying script, but add some stories or anecdotes to it
  • Use phrases like ‘your decision will’, ‘you will impact’ etc.
  • Showcase existing customers and use case-studies to grab their attention

DONT's

  • Don't lean very heavily into providing too much information, sharing whitepapers etc.
  • Don’t hesitate from asking questions or pushing them, but take a formal approach
  • Don’t be too verbose or overly friendly; a little bit, however, is fine

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Robert is

  • Nothing less than a strong combination of proof of results, relationship and high levels of professionalism is effective with them.
  • Will you ever get a clear answer from Robert

  • They can say no while staying friendly, but can also be pursuaded to reconsider

Insights For Deal Planning

    How fast (or slow) will Robert move?

  • They are generally fast movers and can take quick decisions
  • Can Robert take some risk or not?

  • They have high risk-appetite but can get ahead of themselves once in a while. Observe carefully

You And Robert

Personality Compatibility


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