Roberto G.

Questioner
DISC Type : c

Chief Financial Officer at Spotahome

Greater Madrid Metropolitan Area, Spain

Overview

Roberto is the Chief Financial Officer at Spotahome, bringing over 20 years of financial leadership experience from the telecommunications, IT, automotive, and pharma industries. A Chartered Accountant, he earned his Bachelors degree from Universidad Autónoma de Madrid. He is a specialist in leading organizational change and managing multicultural teams.

He is passionate about the challenges of ensuring the financial viability and growth of Spotahome across the 28 countries in which it operates.

During the Vodafone-Ono merger, Roberto led crucial projects focused on change management and the optimization of financial systems and processes.

Personality Overview

Not Easily Convinced

Cautious & Analytical

Value Seeker

While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters.  They are more likely than others to negotiate on pricing and terms. They prefer to analyze every situation thoroughly.


Topics They Care About

Business Growth
His public posts celebrate month-over-month growth, and his current role focuses on the financial planning to expand the company's international presence.
Organizational Change
He has a long track record of leading large-scale projects involving organizational change, particularly during the Vodafone and Ono merger.
AI for Business
He has expressed enthusiasm for AI's ability to add significant and necessary business meaning to raw data, based on his experience at StratioBD.

Media Appearances

Spotahome Announces New Executive Line-up As It Promotes From Within. Featured in Online Marketplaces

See Now

Work History

3-2021
Chief Financial Officer at Spotahome
1-2019 - 3-2021
Group CFO at StratioBD
7-2017 - 1-2019
Head Of Controlling at StratioBD
10-2015 - 7-2016
Finance Project Lead at Vodafone
7-2014 - 7-2016
Accounting & Reporting Manager at Vodafone

Education

1996 - 2000
Bachelor's Degree from Universidad Autónoma de Madrid
2011 - 2011
Master's Degree from IEB

More Information

Social Presence :

Prographics :

Exp : 25 Location : Greater Madrid Metropolitan Area, Spain Job Level : Leadership Designation : Chief Financial Officer at Spotahome
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Insights For Selling To Roberto

During A Call Or A Meeting

DO's

  • Keep some extra margin in hand as they will likely negotiate the pricing
  • Back up any claims with data and numbers
  • Tell them that you will come back if you don’t have a good answer for a question

DONT's

  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.
  • Don’t overhype the product/pitch, keep it measured
  • Don’t depend too much on anecdotal evidence, it reduces their confidence

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Roberto is

  • Confidence that the product provides ROI, effective pricing and process adherence matter the most to them.

  • Will you ever get a clear answer from Roberto

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Roberto move?

  • They can move at a reasonable pace while making their decisions if they have the necessary information.

  • Can Roberto take some risk or not?

  • They can take risk if they are convinced that they have analyzed the circumstances well.


You And Roberto

Personality Compatibility


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