Robin Marra-Placke

Energizer
DISC Type : I

Account Director at Freelance

New York, New York, United States

Overview

Robin is an experienced Account Director and strategist with a background at renowned agencies like DDB and Saatchi & Saatchi. Colleagues describe her as a smart, creative, and remarkable leader, skilled at launching and growing brands. She attended Wagner College.

While personal hobbies are not publicly detailed, her professional interests include major consumer brands like Procter & Gamble and Johnson & Johnson, indicating a strong focus on the consumer packaged goods and beauty industries.

One colleague noted that Robins reputation as a smart and respected professional preceded her even before they worked together.

Personality Overview

Believer

Enthusiastic

Imaginative

Unlike C or D types, they are vocal with their opinions but not so much with their questions.  They are not always early adopters but can be pursuaded by leveraging strong relationships. They are people oriented, friendly and like creating new connections.

Topics They Care About

Brand Growth
Described in recommendations as being highly skilled at launching and growing brands by fostering creativity and identifying strategic insights.
Creative Strategy
Her previous role was Director of Client Services & Strategy, and she is praised for her creative thinking and ability to build upon great ideas.
Client Leadership
Her career as an Account Director and Director of Client Services at agencies like DDB and Base Beauty showcases her expertise in managing key accounts.

Media Appearances

Robin has no verified media appearances

Work History

8-2014
Account Director at Freelance
8-2016
Director of Client Services & Strategy at Base Beauty Creative Agency
10-2014
Producer - Communications at toddstreet
1-2004 - 6-2014
Account Director at DDB
Account Executive at Saatchi & Saatchi

Education

1994 - 1998
Education details unavailable from Wagner College

More Information

Social Presence :

Prographics :

Exp : 21 Location : New York, New York, United States Job Level : Mid-senior Designation : Account Director at Freelance
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Insights For Selling To Robin

During A Call Or A Meeting

DO's

  • Share some stories about how you you have helped people in similar positions succeed
  • Talk anecdotally about the customer experience that your product offers
  • Speak enthusiastically with energy, maintain a clear and confident tone

DONT's

  • Don’t assume a yes just because they have not said no
  • Avoid cutting into their flow
  • Don’t push them to make a decision too fast, let them get comfortable first

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Robin is

  • Relationship and trust can be vital with them, sometimes more than anything else.
  • Will you ever get a clear answer from Robin

  • They are unlikely to say no directly, you have to make that decision yourself.

Insights For Deal Planning

    How fast (or slow) will Robin move?

  • They are not the fastest decision makers, their friendly approach can give false positive signals.
  • Can Robin take some risk or not?

  • They may take certain risks that they deem unlikely of personal repercussions.

You And Robin

Personality Compatibility


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