Rocío B.

Evaluator
DISC Type : Cds

Chief Innovation Officer at BairesDev

United States

Overview

Rocío is the Chief Innovation Officer at BairesDev, where she leads teams developing internal software to drive growth. A University of London computer science graduate, shes an award-winning leader, recognized as a "Woman of the Year" for her strategic management. Colleagues describe her as committed, passionate, and an excellent leader.

Personality Overview

Thorough Evaluator

Quality Focused

Hard To Convince

They are not very likely to become strong advocates of your product or service  They focus on the results, but can still be quite procedural and analytical about how to get there They have a unique set of diverse traits where they are decisive and methodical but can sometimes be extra cautious and skeptical

Topics They Care About

Responsible AI
Her posts emphasize the risks of misplaced trust in AI systems over runaway intelligence, highlighting the need for responsible development and implementation.
Tech Gender Diversity
Authored an article on the need for gender diversity in software development and was named "Woman of the Year" in business services.
AI Execution
She is focused on the practical application of AI, agreeing with the view that AI's strength is in execution and questioning who decides what to ask.

Media Appearances

Blog - BairesDev | Author: Rocío Belfiore. Featured in BairesDev Blog

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Rocio Belfiore - Chief Innovation Officer - BairesDev. Featured in BairesDev Leadership Team

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BairesDev's CIO Recognized as a Winner at the Women in Tech Awards. Featured in Yahoo Finance

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Work History

1-2022
Chief Innovation Officer at BairesDev
6-2019 - 1-2022
Chief R&D Officer at BairesDev
2-2017 - 6-2019
R&D Manager at BairesDev
12-2015 - 2-2017
Lead Engineer at BairesDev
11-2014 - 9-2017
COO & Co-founder at Unbound VR

Education

2018
Bachelor's degree from University of London
2017
English for Business from Kaplan University
IELTS 7.5 (C1) from University of Cambridge
Bachelor's degree from University of London
English for Business from Kaplan University

More Information

Social Presence :

Prographics :

Exp : 16 Location : United States Job Level : Leadership Designation : Chief Innovation Officer at BairesDev

Interested in

Sports

Weights training

Health & Outdoor

Weights training, Hiking, Exploring new challenges and ideas

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Insights For Selling To Rocío

During A Call Or A Meeting

DO's

  • Use phrases like ‘the ROI of this’, ‘X% more’ etc.
  • Showcase how you can impact results but also make sure that you share detailed information too
  • Be prepared for comments or questions that are critical of your product or your claims

DONT's

  • Don’t nudge them to do something by using the logic that others have done the same
  • Avoid inviting them for any social interactions until you have built some rapport with them
  • Avoid making strong statements, instead invite them to agree with you by asking them questions

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Rocío is

  • ROI matters the most to them, followed by process and finally proof of results
  • Will you ever get a clear answer from Rocío

  • They might hesitate a little, but will go ahead and say no when necessary (or asked)

Insights For Deal Planning

    How fast (or slow) will Rocío move?

  • They are unlikely to move very fast, especially when it comes to new products or services
  • Can Rocío take some risk or not?

  • They have relatively low risk-appetite and are not very likely to go for something unproven and risky

You And Rocío

Personality Compatibility


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