Rolf Pfister

Questioner
DISC Type : c

Co-Founder & Director of Research at Lab42

Greater Munich Metropolitan Area, Germany

Overview

Rolf Pfister is the Co-Founder and Director of Research at Lab42, a Swiss non-profit AI research institute. He holds a Dr. in Philosophy of Science from LMU Munich and focuses on developing artificial general intelligence (AGI) in humanoid robotics by moving beyond current statistical deep learning models.

He is a regular speaker at high-profile events like the World Economic Forum in Davos, where he discusses the latest developments in AI, robotics, and philosophy. He aims to make complex topics understandable to a broader audience and has founded multiple companies to bridge the gap between research and application.

His unique approach combines a deep academic background in the philosophy of science with an entrepreneurial drive to create practical, market-ready AI solutions.

Personality Overview

Cautious & Analytical

Value Seeker

Systematic

While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters.  It is quite likely of them to ask for pricing or other concessions. They prefer to analyze every situation thoroughly.


Topics They Care About

Humanoid Robotics
He is focused on creating robots that can operate and interact within human-centric environments, a key theme in his talks and Lab42's research.
Philosophy of AI
With a PhD in Philosophy of Science, he researches the fundamental principles of knowledge and intelligence to build a conceptual foundation for new AI approaches.
AGI Development
His primary professional goal is the creation of Artificial General Intelligence (AGI) that can solve previously unknown problems, not just apply learned knowledge.

Media Appearances

The road to intelligent AI - Lab42. Featured in Davoser Zeitung

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Work History

7-2022
Co-Founder & Director of Research at Lab42
7-2022
Director Research at Mindfire
9-2021 - 7-2022
Strategic Business Development at Mindfire
11-2019 - 9-2021
Chief Operations Officer at Blue Intelligence GmbH
11-2018
Geschäftsführer at Kataneo GmbH

Education

2019 - 2025
Doctor of Philosophy - PhD from Ludwig-Maximilians-Universität München
10-2016 - 5-2018
Master of Philosophy - MPhil from Ludwig-Maximilians-Universität München

More Information

Social Presence :

Prographics :

Exp : 16 Location : Greater Munich Metropolitan Area, Germany Job Level : Leadership Designation : Co-Founder & Director of Research at Lab42
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Insights For Selling To Rolf

During A Call Or A Meeting

DO's

  • If you have a lower priced product compared to the competition, call out the same
  • Keep some extra margin in hand as they will likely negotiate the pricing
  • Back up any claims with data and numbers

DONT's

  • Don’t overhype the product/pitch, keep it measured
  • Don’t depend too much on anecdotal evidence, it reduces their confidence
  • Avoid rushing them, be polite and patient

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Rolf is

  • Ensuring that the product delivers ROI, cost-effective pricing and process compliance are very important for them.
  • Will you ever get a clear answer from Rolf

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Rolf move?

  • If they have the information that they need, they can move fast at making their decisions.
  • Can Rolf take some risk or not?

  • They can take risk if they are convinced that they have analyzed the circumstances well.


You And Rolf

Personality Compatibility


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