Ron Ricard is the Director of Marketing Analytics at Forrester, specializing in the intersection of technology and marketing. He leads a team focused on demand generation, lead funnel optimization, and data governance. Colleagues describe him as diligent, detail-oriented, and incredibly knowledgeable about the systems he works with. He holds a BS from Daniel Webster College.
Before his career in marketing, Ron was an Airport Logistics Manager for a government contractor, supporting the federalization of airport security screeners across the US.
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