Ronda Boutcher in

Ronda Boutcher

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VP of Retail Technology at Clayton
📍 United States

Ronda is a retail technology veteran with over 20 years of experience leading strategy and innovation for major brands like Clayton, Tractor Supply, and Foot Locker. A graduate of Indiana University of Pennsylvania, she has been recognized as a Top Woman in Retail Technology and specializes in developing future-focused, in-store technology solutions.

Outside of her extensive career, Ronda places a high value on her family and heritage. She is deeply proud of her daughters philanthropic efforts and often shares personal stories, including the inspiring immigration journey of her grandmother from Italy to the United States.

A team led by Ronda at Tractor Supply developed a generative AI associate selling tool, taking it from concept to a proof-of-concept in under three months.

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Experience
14 Years
Current Role
VP of Retail Technology
Job Level
Senior
Location
United States
Personality Overview

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Communication Style
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Priorities

Topics Ronda cares about

Retail Innovation
Led the "Store of the Future" vision at Tractor Supply and actively posts about leveraging AI and machine learning to enhance the retail experience.
Store Systems Modernization
Has deep experience leading the unification of store technology platforms, including POS, omni-channel, and mobility, for companies with thousands of retail locations.
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Career

Work history

9-2025
VP of Retail Technology
Clayton
12-2020 - 9-2025
Director - IT Retail Product and Technology
Tractor Supply Company
4-2019 - 12-2020
Director - Store Systems
Pet Retail Brands
3-2014 - 4-2019
Sr. Director - Store Systems
Foot Locker
6-2011 - 3-2014
Director, IS&T Planning and Project Management
Foot Locker
In the press

Media appearances

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Education
B.S.
Indiana University of Pennsylvania
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

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