Ross Rutherford

Questioner
DISC Type : c

Vice President - Customer Service at Lummus Ag Solutions

Lubbock, Texas, United States

Overview

Ross has no verified overview

Personality Overview

Value Seeker

Not Easily Convinced

Systematic

They generally do not appreciate an overfriendly approach and prefer to stay to-the-point.  They prefer to analyze every situation thoroughly.
 It is quite likely of them to ask for pricing or other concessions.

Topics They Care About

Ross has no verified topics they care about

Media Appearances

Ross has no verified media appearances

Work History

2-2022
Vice President - Customer Service at Lummus Ag Solutions
8-2018
Vice President - Product Management & Marketing at Lummus Corporation
3-1986
Product General Manager at Lummus Corporation

Education

1979 - 1986
Bachelor of Science - BS from Texas A&M University

More Information

Social Presence :

Prographics :

Exp : 40 Location : Lubbock, Texas, United States Job Level : Senior Designation : Vice President - Customer Service at Lummus Ag Solutions
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Insights For Selling To Ross

During A Call Or A Meeting

DO's

  • If you have a lower priced product compared to the competition, call out the same
  • Tell them that you will come back if you don’t have a good answer for a question
  • Back up any claims with data and numbers

DONT's

  • Don’t depend too much on anecdotal evidence, it reduces their confidence
  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.
  • Avoid rushing them, be polite and patient

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Ross is

  • Ensuring that the product delivers ROI, cost-effective pricing and process compliance are very important for them.
  • Will you ever get a clear answer from Ross

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Ross move?

  • If they have the information that they need, they can move fast at making their decisions.
  • Can Ross take some risk or not?

  • They can take risk if they are convinced that they have analyzed the circumstances well.


You And Ross

Personality Compatibility


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