Rossana Bobadilla in

Rossana Bobadilla

Organizer · DISC type Sd
Global Vice President of Enterprise Product Marketing at SAP Concur
📍 Atlanta Metropolitan Area, United States

Professional overview including current role context, leadership scope, domain focus, and career trajectory to help you understand background relevance before outreach.

Key behavioral and communication insights including interaction style, decision-making tendencies, and motivation drivers to tailor messaging and personalize conversations.

Business priorities, areas of interest, and practical outreach recommendations that can improve conversion quality for this professional.

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Experience
26 Years
Current Role
Global Vice President of Enterprise Product Marketing
Job Level
Senior
Location
Atlanta Metropolitan Area, United States
Personality Overview

How Rossana shows up

Trusting Of Others
Strong-minded
Thoughtfully Quick

They exhibit a rare combination of being result-oriented but patient at the same time. Reading between the lines and seeing beyond your words comes naturally to them. They might take some time to make their mind up but once they do, they don't change it easily.

Priorities

Topics Rossana cares about

Strategic Priorities
Topic insights and context to help personalize outreach and discovery conversations.
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Career

Work history

8-2024
Global Vice President of Enterprise Product Marketing
SAP Concur
9-2019 - 4-2025
Senior Director Regional Product Marketing, Americas
SAP Concur
4-2014 - 8-2019
Country Managing Director, Mexico
SAP Concur
1-2011 - 4-2014
Regional Sales Executive - Mexico - Large Market and Enterprise
SAP Concur
11-2008 - 12-2010
Corporate Sales Manager, Financial Services Industry
TIBCO Software Inc.
In the press

Media appearances

Media appearances and press coverage highlighting public visibility and thought leadership.
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Education
1991 - 1995
Bachelor in Business Administration
Universidad Autónoma Metropolitana
Social presence
in
Behavioral profile

DISC profile (public)

S

Steadiness (S)

Steadiness (S) reflects the degree to which a person is likely to focus on cooperation, support and taking everyone along. Those scoring high tend to be consistent and calm.

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