Rossy Cuellar

Questioner
DISC Type : c

SUB DIR ATRACCION DE TALENTO at Hey Banco

Monterrey, Nuevo León, Mexico

Overview

Rossy Cuellar is the Deputy Director of Talent Attraction at Banregio, with over 15 years of HR experience in the banking sector. A graduate of Universidad Autónoma de Nuevo León, she focuses on creating genuine connections between talent and the organization. People who have worked with her describe her as an excellent leader.

She has embraced modern recruiting by launching "Hey Recluta, " a dedicated talent acquisition channel on TikTok to connect with potential candidates.

Personality Overview

Price-Sensitive

Not Easily Convinced

Value Seeker

They are more likely than others to negotiate on pricing and terms.  They prefer to do thorough analysis of any situation. They generally do not appreciate an overfriendly approach and prefer to stay to-the-point.

Topics They Care About

Employer Branding
She actively promotes an authentic and attractive employer brand, highlighted by initiatives like launching a recruiting-focused TikTok channel.
Candidate Experience
A firm believer in creating agile and collaborative processes that are centered on providing a positive experience for candidates.
Strategic Recruiting
Focuses on designing and implementing comprehensive strategies to attract and hire for key positions within the banking sector.

Media Appearances

Rossy has no verified media appearances

Work History

10-2025
SUB DIR ATRACCION DE TALENTO at Hey Banco
11-2022
SUB DIR ATRACCION DE TALENTO at Banregio
5-2020 - 11-2022
Human Resources Business Partner at Hey Banco
1-2010 - 5-2020
GTE ATRACCION TALENTO ESTRATEGICO at BanRegio
5-2008 - 1-2010
Reclutamiento at Banco Santander

Education

1998 - 2002
Licenciado en Ciencias de la Comunicacion from Universidad autonoma de nuevo Léon
Education details unavailable from Alianza

More Information

Social Presence :

Prographics :

Exp : 17 Location : Monterrey, Nuevo León, Mexico Job Level : N/A Designation : SUB DIR ATRACCION DE TALENTO at Hey Banco
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Insights For Selling To Rossy

During A Call Or A Meeting

DO's

  • Share as much information as possible regarding your product
  • Tell them that you will come back if you don’t have a good answer for a question
  • Back up any claims with data and numbers

DONT's

  • Don’t try to be too friendly or informal with them
  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.
  • Don’t depend too much on anecdotal evidence, it reduces their confidence

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Rossy is

  • Confidence that the product provides ROI, effective pricing and process adherence matter the most to them.

  • Will you ever get a clear answer from Rossy

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Rossy move?

  • They can move at a reasonable pace while making their decisions if they have the necessary information.

  • Can Rossy take some risk or not?

  • They can take some risk if they are confident that they have analyzed the circumstances well.


You And Rossy

Personality Compatibility


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