Rupangana Bhattacharjee
Login to view DISC.Rupangana is a marketing professional and entrepreneur who blends her psychology background with creative brand-building. As the founder of the jewelry brand Aes. shepicks and a Marketing Associate at TBB Agency, she focuses on crafting compelling stories that connect with Gen Z audiences. She holds a Bachelors degree in Psychology from Assam Don Bosco University.
Originally from Assam and now based in Bangalore, Rupangana is passionate about creative ventures and e-commerce. She organically built her jewelry brand by focusing on aesthetics, storytelling, and influencer collaborations. She spends her free time curiously exploring the capabilities of various AI tools like Claude, Gemini, and Copilot.
She uniquely leverages her understanding of emotional triggers and behavioral psychology to build brands that deeply resonate with youth culture.
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