Russ Collins

Inspirer
DISC Type : id

Founder at Ozark Mix DJ + Photo Booths

Fayetteville, Arkansas, United States

Overview

Russ Collins is a Live Event Strategist and the founder of Ozark Mix DJ + Photo Booths. He helps brands, CMOs, and founders design successful live events by focusing on purpose and strategy before logistics to maximize business impact. He holds a Bachelor of Science from Oral Roberts University.

Outside of work, Russ is a family man who enjoys snowboarding and making homemade biscuits during snow weekends. He is married to his business partner, Jamie, and they have a 13-year-old son with whom they travel, including trips to Gulf Shores for skimboarding.

He combines high-level event strategy consulting with the hands-on experience of running a successful DJ and event production company.

Personality Overview

Generous

Achievment Oriented

Fast Adopter

They measure a product on its merit but can be influenced by strong testimonials.  They usually prefer to drive the conversation. They respond well to objective pitches but also attach some value to relationships.

Topics They Care About

Live Event Strategy
His core focus is helping brands define an event's purpose and desired outcome before any logistical planning to ensure it moves the business forward.
Brand Activations
He advises teams on using summits and brand-led live events as strategic tools rather than one-off moments, ensuring they reinforce the brand's message.
Team Alignment
He believes events fail when teams skip alignment on the core message and jump straight to logistics, emphasizing that a shared belief is critical for success.

Media Appearances

Russ has no verified media appearances

Work History

3-2020
Founder at Ozark Mix DJ + Photo Booths
3-2016 - 3-2021
College Director at Young Life
10-2013 - 3-2020
Audio Visual Services Partner & Design Consultant at Martin & Company Audio Visual
7-2010 - 9-2013
Branch Manager AVP at Bank of Albuquerque
8-2006 - 2-2010
Banking Center Manager at Bank of America

Education

2001 - 2004
Bachelor of Science from Oral Roberts University

More Information

Social Presence :

Prographics :

Exp : 18 Location : Fayetteville, Arkansas, United States Job Level : Leadership Designation : Founder at Ozark Mix DJ + Photo Booths
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Insights For Selling To Russ

During A Call Or A Meeting

DO's

  • Get them to a point where they are ready to bat for your product internally
  • Acknowledge their status and position during the conversation
  • Keep your pitch focused on the impact but insert some anecdotes into it

DONT's

  • Avoid focusing only on the product or its ROI, keep building trust subtly
  • Don’t be too verbose or overly friendly; a little bit, however, is fine
  • Don't be unorganized, be prepared for the pitch

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Russ is

  • Confidence in the product’s value is critical, followed by relationship and a sense of achievement.
  • Will you ever get a clear answer from Russ

  • They will not hesitate to say no if they do not develop conviction.

Insights For Deal Planning

    How fast (or slow) will Russ move?

  • If they develop confidence in your product and you, then they can make fast decisions.
  • Can Russ take some risk or not?

  • If necessary, they have the ability to take risky decisions.

You And Russ

Personality Compatibility


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