Rutger Haandrikman

Critic
DISC Type : C

Directeur at Long Alliantie Nederland

Rotterdam, South Holland, Netherlands

Overview

Rutger Haandrikman is the Director of the Dutch Lung Alliance (Long Alliantie Nederland), where he leverages his extensive background in public affairs and corporate communications from companies like Gilead Sciences and Novo Nordisk. He holds an Executive MBA from Rotterdam School of Management and is experienced in influencing policy and advising boards.

Describing himself as a family man first, Rutger is driven by a mission of service and creating positive societal change. He identifies as a non-conformist and a team player who sees compromise as a valuable tool but holds firm on core principles. He is dedicated to setting a strong example.

He explicitly transitioned from the corporate pharmaceutical sector to his current role to make a greater societal impact.

Personality Overview

Objective Thinker

Critic

Precise

Unless the value is proven by data, they are unlikely to value fancy features.  It is very likely that they will negotiate pricing or other important terms. They like to take decisions independently and do not seek others' support often.

Topics They Care About

Lung Health Advocacy
As Director of the Dutch Lung Alliance, he leads initiatives to improve respiratory care, from promoting vaccinations to advocating against the dangers of vaping.
Public Health Policy
Draws on a long career in public and government affairs at organizations like Gilead and Novo Nordisk to shape healthcare policy and engage with decision-makers.
Preventative Healthcare
Actively champions preventative health measures, recently spearheading the launch of the first Dutch vaccination guidelines for chronic lung patients.

Media Appearances

Rutger Haandrikman stelt zich voor. Featured in Long Alliantie Nederland

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Haandrikman nieuwe directeur Long Alliantie Nederland. Featured in CAHAG

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Column Rutger Haandrikman: Je ziet ze niet meteen. Featured in Long Alliantie Nederland

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Work History

4-2024
Directeur at Long Alliantie Nederland
1-2023 - 3-2024
Associate Director Public Affairs at Gilead Sciences
10-2021 - 12-2022
Corporate & Public Affairs Lead at Novo Nordisk
7-2015 - 9-2021
Team Manager Public Affairs / Gezonde Samenleving at Hartstichting
6-2013 - 2-2015
Senior Manager National & Key Accounts at Coca-Cola European Partners

Education

2011 - 2012
Executive MBA from Rotterdam School of Management, Erasmus University
1997 - 2003
Master's Degree from Radboud University

More Information

Social Presence :

Prographics :

Exp : 11 Location : Rotterdam, South Holland, Netherlands Job Level : N/A Designation : Directeur at Long Alliantie Nederland
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Insights For Selling To Rutger

During A Call Or A Meeting

DO's

  • Tell them what ROI they can expect
  • Be ready for penetrating questions and critical examination of your pitch
  • Be formal and objective, they will appreciate it more

DONT's

  • Do not use very emotional or colorful language
  • Don’t try to give too many examples of other users, they like to make their own decisions
  • Don’t rush them till they have clearly gotten all the necessary information

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Rutger is

  • Proof of ROI, low pricing and objective proof points are the important factors for them.
  • Will you ever get a clear answer from Rutger

  • They do not mind saying no if they believe that it is the right decision.

Insights For Deal Planning

    How fast (or slow) will Rutger move?

  • Their decision-making is neither very fast nor very slow, they are somewhere in between.
  • Can Rutger take some risk or not?

  • They can take risks if their analysis shows that it would be worth it.

You And Rutger

Personality Compatibility


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