Ryan Rutz

Doer
DISC Type : sd

Director of Commercial Operations (Sales and Marketing) at BioIntelliSense, Inc

Greater Minneapolis-St. Paul Area, United States

Overview

Ryan Rutz is a commercial and marketing executive specializing in the medical device and healthcare technology sectors. He drives growth through go-to-market strategy, sales enablement, and demand generation. Colleagues describe him as resilient, resourceful, dedicated, and strategic, highlighting his unique blend of technical expertise and strategic vision.

His professional background includes a significant role at Life Time Inc. , a major health and wellness company, suggesting a strong familiarity with the fitness and corporate wellness industries. He also follows developments at major healthcare and technology firms like GE HealthCare and IBM.

He holds a Certified Marketer Level 1 (CM1) Credential, underscoring his expertise in the field.

Personality Overview

Deliberate Doer

Fast-paced

Risk-Accepting

They might take some time to make their mind up but once they do, they don't change it easily.  They exhibit a rare combination of being result-oriented but patient at the same time. Reading between the lines and seeing beyond your words comes naturally to them.

Topics They Care About

Medical Device Marketing
He has extensive experience leading digital marketing strategy for medical device companies, including BioIntelliSense and Boston Scientific's Urology and Pelvic Health business.
Commercial Operations
In his current director role, he leads commercial operations, overseeing the strategy, systems, and analytics that drive sales and marketing for enterprise healthcare clients.
Digital Transformation
He leads digital transformation initiatives, focusing on optimizing marketing technology, user journeys, and conversion rates to meet business objectives across various industries.

Media Appearances

Ryan has no verified media appearances

Work History

6-2023
Director of Commercial Operations (Sales and Marketing) at BioIntelliSense, Inc
5-2022 - 6-2023
Sr. Digital Marketing Manager at BioIntelliSense, Inc
7-2020 - 5-2022
Digital Marketing Strategist - Prostate Health at Boston Scientific
11-2018 - 3-2020
Manager, Website Strategy at Life Time Inc.
2-2018 - 11-2018
Digital Marketing Manager at Ascentis Human Capital Management Software

Education

Digital Analytics Certification from Google Analytics Academy
Digital Analytics Certification - Platform Principles from Google Analytics Academy

More Information

Social Presence :

Prographics :

Exp : 15 Location : Greater Minneapolis-St. Paul Area, United States Job Level : Mid-senior Designation : Director of Commercial Operations (Sales and Marketing) at BioIntelliSense, Inc
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Insights For Selling To Ryan

During A Call Or A Meeting

DO's

  • Suggest clear next steps with confidence, don't be vague or hesitant
  • Ask them at the end if they see a strong value prop in your product; expect an honest answer
  • You can spend time on BANT (or other qualification methodology) but keep it to the point

DONT's

  • Don't take their patience for granted, avoid long-winding sermons
  • Don't focus too much on mutual contacts or bother about other stakeholders, focus on them
  • Avoid putting conscious effort into relationship-building

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Ryan is

  • Strong proof of impact and their conviction will matter the most, but they wouldn't want to act unilaterally either
  • Will you ever get a clear answer from Ryan

  • They will say no if they are not convinced but you will have to prompt them.

Insights For Deal Planning

    How fast (or slow) will Ryan move?

  • They will want to understand things well but can move fast once they have a clear picture.
  • Can Ryan take some risk or not?

  • They have good risk tolerance but are likely to think it through once or twice.

You And Ryan

Personality Compatibility


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