Ryan Sullivan

Reviewer
DISC Type : Ci

Associate Vice President Enrolment Management at St. Thomas University (CA)

New Brunswick, Canada

Overview

Ryan Sullivan is the Associate Vice President of Enrolment Management at St. Thomas University, his alma mater. His career in higher education is marked by leadership in student recruitment, international education, and student services, notably increasing international enrolment at NBCC by 790%. People who have worked with him describe him as creative, knowledgeable, and dedicated.

He is a community builder and social entrepreneur, best known for founding Sullys Ice Cream Parlour. This student-led social enterprise has provided significant employment and raised over $120, 000 in educational bursaries for local youth over 26 years. His community involvement extends to civic engagement, having sought a federal political nomination in Fredericton.

Unique fact: At age 21, he founded an award-winning ice cream shop as a social enterprise to help fund students education.

Personality Overview

Late Adopter

Persuasive & Assertive

Informal Yet Blunt

They ask a lot of questions and rely heavily on information and collaterals.  They can sound friendly and charming but can quickly change gears to become inquisitive and probing. They are generally good communicators and can be hard to convince.

Topics They Care About

International Recruitment
Led an international strategy at NBCC that resulted in a 790% increase in student enrolment and a 1200% revenue increase. He is often quoted on federal international student policies.
Social Entrepreneurship
Founded Sully's Ice Cream Parlour, a social enterprise that has awarded over $120, 000 in educational bursaries and provided extensive business experience to student employees.
Student Success
His entire career, from enrolment management to his social enterprise, is focused on supporting students from their first contact with the university through to graduation and beyond.

Media Appearances

Ryan Sullivan Named Associate Vice‑President (Enrolment Management). Featured in St. Thomas University – News

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Ryan Sullivan, Associate Vice‑President (Enrolment Management) Recognized for His Contributions. Featured in St. Thomas University – Facebook

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Ryan Sullivan – Associate Vice‑President, Enrolment Management. Featured in St. Thomas University – Administrative Offices

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Work History

9-2019
Associate Vice President Enrolment Management at St. Thomas University (CA)
10-2014 - 8-2019
Director of International Education at NBCC (New Brunswick Community College)
7-2014 - 10-2014
Director of International Student Enrolment & Initiatives at St. Thomas University
7-2012 - 7-2015
President at International Association of College Admission Counseling
6-2011 - 11-2012
Director of International Recruitment at St. Thomas University

Education

1996 - 2000
Bachelor of Arts from St. Thomas University (CA)

More Information

Social Presence :

Prographics :

Exp : 27 Location : New Brunswick, Canada Job Level : Senior Designation : Associate Vice President Enrolment Management at St. Thomas University (CA)
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Insights For Selling To Ryan

During A Call Or A Meeting

DO's

  • Ask them questions to understand their needs better while staying affable
  • Use phrases like ‘clear proof that’, ‘data shows’ etc.
  • Invite them for a social do but don’t rely solely on the relationship

DONT's

  • Don’t rely excessively on your relationship with them to win the deal
  • Don’t be too objective but make sure to pad your storytelling with data points
  • Don’t brush off any concerns, take all questions seriously

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Ryan is

  • Proven value, strong testimonials are important for them, rapport can impact decisions a little.
  • Will you ever get a clear answer from Ryan

  • They are practical and friendly, don't expect a clear-cut response often.

Insights For Deal Planning

    How fast (or slow) will Ryan move?

  • They like to perform full analysis and can take time to make any decision.
  • Can Ryan take some risk or not?

  • They weigh all decisions systematically and are unlikely to take many risks.

You And Ryan

Personality Compatibility


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