Sabrina Baksh

Questioner
DISC Type : c

Vice President of Sales at Upstream Works Software

Vaughan, Ontario, Canada

Overview

As Vice President of Sales at Upstream Works Software, Sabrina leverages over 20 years of experience in the solutions software industry. A graduate of the University of Toronto, she is skilled in business strategy for enterprise and contact center solutions and is known for delivering results-focused outcomes for customers.

She is known for her commitment to delivering solutions that directly improve the bottom line for both partners and customers.

Personality Overview

Not Easily Convinced

Systematic

Price-Sensitive

While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters.  They generally do not appreciate an overfriendly approach and prefer to stay to-the-point. They prefer to fully evaluate every situation.

Topics They Care About

Improving Business Outcomes
Her professional bio highlights her passion for delivering solutions that improve the bottom line for partners and customers.
Contact Center AI
Actively shares content on how AI and digital innovation are reshaping the customer experience, indicating a focus on emerging technology in her field.
Enterprise Software Sales
Her career is built on positioning and selling complex enterprise software and professional services to new and existing clients.

Media Appearances

Sabrina has no verified media appearances

Work History

3-2001
Vice President of Sales at Upstream Works Software
6-1998 - 11-2001
Account Executive/Channel Manager at Lawson Software
6-1995 - 6-1998
Account Executive at Everyware Development
3-1992 - 9-1995
Financial Controller at Perle Systems
1-1991 - 3-1992
Auditor at Ernst & Young

Education

1986 - 1990
Education details unavailable from University of Toronto
Education details unavailable from University of Toronto

More Information

Social Presence :

Prographics :

Exp : 35 Location : Vaughan, Ontario, Canada Job Level : Senior Designation : Vice President of Sales at Upstream Works Software
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Insights For Selling To Sabrina

During A Call Or A Meeting

DO's

  • Tell them that you will come back if you don’t have a good answer for a question
  • Emphasise more on facts and measurable benefits
  • Share as much information as possible regarding your product

DONT's

  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.
  • Avoid rushing them, be polite and patient
  • Don’t try to be too friendly or informal with them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Sabrina is

  • Ensuring that the product delivers ROI, cost-effective pricing and process compliance are very important for them.
  • Will you ever get a clear answer from Sabrina

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Sabrina move?

  • If they have the information that they need, they can move fast at making their decisions.
  • Can Sabrina take some risk or not?

  • If they believe that they have analyzed the situation well, they can take a little risk.

You And Sabrina

Personality Compatibility


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