Sabrina Cole

Questioner
DISC Type : c

Senior Manager, CEO Communications at Delta Air Lines

United States

Overview

Sabrina has no verified overview

Personality Overview

Cautious & Analytical

Price-Sensitive

Value Seeker

While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters.  They generally do not appreciate an overfriendly approach and prefer to stay to-the-point. They are more likely than others to negotiate on pricing and terms.

Topics They Care About

Sabrina has no verified topics they care about

Media Appearances

Sabrina has no verified media appearances

Work History

8-2024
Senior Manager, CEO Communications at Delta Air Lines
5-2023 - 8-2024
Senior Manager, Reservations & Customer Care Communications at Delta Air Lines
11-2021 - 5-2023
Manager, Reservations & Customer Care Communications at Delta Air Lines
10-2020 - 11-2021
Senior Communications Consultant at Guidehouse
6-2015 - 10-2020
Marketing & Communications Strategist at Jackson Spalding

Education

Education details unavailable from Grady College of Journalism and Mass Communication, University of Georgia
Bachelor of Arts (B.A.) from The University of Georgia

More Information

Social Presence :

Prographics :

Exp : 11 Location : United States Job Level : Leadership Designation : Senior Manager, CEO Communications at Delta Air Lines
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Insights For Selling To Sabrina

During A Call Or A Meeting

DO's

  • Back up any claims with data and numbers
  • Share as much information as possible regarding your product
  • If you have a lower priced product compared to the competition, call out the same

DONT's

  • Don’t overhype the product/pitch, keep it measured
  • Don’t try to be too friendly or informal with them
  • Don’t depend too much on anecdotal evidence, it reduces their confidence

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Sabrina is

  • Confidence that the product provides ROI, effective pricing and process adherence matter the most to them.

  • Will you ever get a clear answer from Sabrina

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Sabrina move?

  • They can move at a reasonable pace while making their decisions if they have the necessary information.

  • Can Sabrina take some risk or not?

  • They can take some risk if they are confident that they have analyzed the circumstances well.


You And Sabrina

Personality Compatibility


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