Safwan A. in

Safwan A.

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Chief Executive Officer at ADAM Management Holdings
📍 London, England, United Kingdom

Safwan A. is the Founder and CEO of ADAM Management Holdings, a global investment firm with a diverse portfolio. Originally trained as an aeronautical engineer, he began his career in franchising at age 25 and now applies a systems-driven approach to his investments across numerous sectors.

Outside of his commercial ventures, he is a dedicated philanthropist through the Adam and Avicenna Foundations. His work focuses on strengthening social cohesion and civic participation across the UK, driven by a mission to unite heritage with modern British values and foster responsible leadership.

He started his first CeX franchise at 25 after being unable to find a job in aeronautical engineering.

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Experience
14 Years
Current Role
Chief Executive Officer
Job Level
Leadership
Location
London, England, United Kingdom
Personality Overview

How Safwan shows up

Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

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Priorities

Topics Safwan cares about

Franchise Operations
He built a multi-unit, multi-brand franchise empire starting at age 25 and previously served as a Non-Executive Director for the British Franchise Association.
Impact Investing
His investment model centers on increasing access to wealth creation, often using his own capital to absorb risk and allow smaller investors to participate securely.
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Career

Work history

4-2021
Chief Executive Officer
ADAM Management Holdings
12-2018 - 1-2023
Non Executive Director
British Franchise Association
9-2016 - 11-2018
Franchisee shareholder
GDK (German Doner Kebab)
1-2015
Franchisee Shareholder
Right At Home
1-2015 - 12-2018
Member Recruitment and Retention Committee
British Franchise Association
In the press

Media appearances

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Education
2007 - 2011
Beng
City St George’s, University of London
2005 - 2007
A-Level
Beal High School
Social presence
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Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

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