Samantha Barton in

Samantha Barton

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Director of Product Engagement at Bupa
📍 London, England, United Kingdom

Samantha is the Director of Product Engagement at Bupa, an experienced event specialist with a background in creating unmissable B2B experiences. She holds a Mini MBA and a qualification from The Chartered Institute of Marketing. Colleagues describe her as super smart, organized, and enthusiastic.

She is passionate about creating positive movements within businesses, focusing on health, wellness, and inclusivity. Her work often involves partnerships with major organizations to drive engagement and promote diversity in the workplace.

Samantha spearheads the #TeamHealthChallenge in partnership with ParalympicsGB, an event promoting disability confidence and inclusion for corporate clients.

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Experience
12 Years
Current Role
Director of Product Engagement
Job Level
Mid-senior
Location
London, England, United Kingdom
Personality Overview

How Samantha shows up

Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

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Priorities

Topics Samantha cares about

Inclusive Workplace Events
She leads the #TeamHealthChallenge in partnership with ParalympicsGB, an initiative designed to build confidence and understanding of disability in the workplace.
Corporate Wellness
Actively promotes initiatives like the #HealthyCities challenge, encouraging businesses to adopt healthier practices for their employees and the planet.
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Career

Work history

10-2025
Director of Product Engagement
Bupa
4-2022 - 11-2025
Head of Engagement
Bupa
1-2020 - 4-2022
Events and Engagement Manager
Bupa
1-2018 - 12-2019
Senior Events and Sponsorship Marketing Manager
Aldermore Bank PLC
6-2016 - 12-2017
Events Marketing Manager
Aldermore Bank PLC
In the press

Media appearances

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Education
9-2021 - 12-2021
Mini MBA
MiniMBA
2019 - 2019
Qualification
CIM | The Chartered Institute of Marketing
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

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