Samuel Van Innis 🦅

Questioner
DISC Type : c

Co-Founder & CEO at Eagl

Ghent, Flemish Region, Belgium

Overview

Samuel Van Innis is the Co-Founder and CEO of Eagl, an AI-powered platform designed to automate financial operations. His background includes roles in sales at Henchman and consulting at Deloitte. He holds a Masters from EADA Business School and certifications in AWS Cloud and Prince2 Project Management.

Samuel is passionate about solving complex business challenges through technology. He is driven to help finance teams eliminate repetitive manual tasks and focus on more strategic work, allowing them to scale efficiently and reduce the stress of financial audits.

He won first place at the Google start-up weekend in New Brunswick, showcasing his early entrepreneurial spirit.

Personality Overview

Not Easily Convinced

Systematic

Cautious & Analytical

They prefer to do thorough analysis of any situation.  While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters. They are more likely than others to negotiate on pricing and terms.

Topics They Care About

AI in Accounting
As CEO of Eagl, he is building AI agents to automate accounting workflows, monitor data quality, and resolve anomalies for finance teams.
Financial Automation
His company's mission and his public statements focus on eliminating manual month-end work, such as reconciliations and accruals, to improve accuracy and speed.
Startup Growth
He recently secured €825K in funding to expand his engineering team and scale Eagl across Europe, indicating a strong focus on strategic growth.

Media Appearances

Samuel has no verified media appearances

Work History

4-2025
Co-Founder & CEO at Eagl
8-2024 - 4-2025
Account Executive at Henchman, part of LexisNexis
10-2023 - 9-2024
Business Development Representative at Henchman, part of LexisNexis
12-2021 - 10-2023
Operations Transformation Consultant at Deloitte
9-2019 - 12-2021
Project Analyst at Avertim

Education

2018 - 2019
Master from EADA Business School
2015 - 2018
Bachelor's degree from VIVES University of Applied Sciences

More Information

Social Presence :

Prographics :

Exp : 7 Location : Ghent, Flemish Region, Belgium Job Level : Leadership Designation : Co-Founder & CEO at Eagl
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Insights For Selling To Samuel

During A Call Or A Meeting

DO's

  • Keep some extra margin in hand as they will likely negotiate the pricing
  • Emphasise more on facts and measurable benefits
  • Tell them that you will come back if you don’t have a good answer for a question

DONT's

  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.
  • Avoid rushing them, be polite and patient
  • Don’t overhype the product/pitch, keep it measured

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Samuel is

  • Confidence that the product provides ROI, effective pricing and process adherence matter the most to them.

  • Will you ever get a clear answer from Samuel

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Samuel move?

  • They can move at a reasonable pace while making their decisions if they have the necessary information.

  • Can Samuel take some risk or not?

  • They can take some risk if they are confident that they have analyzed the circumstances well.


You And Samuel

Personality Compatibility


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