Sandy Baldonado

Pioneer
DISC Type : ISD

Senior Director of Integrated and Category Marketing at Sally Beauty

San Francisco Bay Area, United States

Overview

Sandy has no verified overview

Personality Overview

Friendly But Fast

Decisive But Friendly

Driven But Considerate

If they are convinced, they can become very strong champions for your product  They combine a unique set of diverse traits where they are fast and friendly but can slow down to be thorough when needed They have the unique ability to win both love and respect from their team (or outsiders)

Topics They Care About

Sandy has no verified topics they care about

Media Appearances

Sandy has no verified media appearances

Work History

4-2022
Senior Director of Integrated and Category Marketing at Sally Beauty
5-2021 - 4-2022
Director of Brand Strategy and Integrated Marketing | SiJCP at SEPHORA
8-2019 - 3-2020
Director of Social Media and Digital Content at Party City
12-2013 - 7-2019
Director Of Corporate Marketing at Hornblower Cruises and Events
2013
Social Media and PR Strategy Consultant at General Mills

Education

Bachelor of Arts (B.A.) from San Jose State University

More Information

Social Presence :

Prographics :

Exp : 22 Location : San Francisco Bay Area, United States Job Level : Senior Designation : Senior Director of Integrated and Category Marketing at Sally Beauty
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Insights For Selling To Sandy

During A Call Or A Meeting

DO's

  • Ask them for a lunch or coffee once some rapport has been established
  • Use phrases like ‘your decision will’, ‘you will impact’ etc.
  • Showcase existing customers and use case-studies to grab their attention

DONT's

  • Don’t be too verbose or overly friendly; a little bit, however, is fine
  • Don't lean very heavily into providing too much information, sharing whitepapers etc.
  • Avoid focusing only on the product or its ROI, keep building trust subtly

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Sandy is

  • Nothing less than a strong combination of proof of results, relationship and high levels of professionalism is effective with them.
  • Will you ever get a clear answer from Sandy

  • They can say no while staying friendly, but can also be pursuaded to reconsider

Insights For Deal Planning

    How fast (or slow) will Sandy move?

  • They are generally fast movers and can take quick decisions
  • Can Sandy take some risk or not?

  • They have high risk-appetite but can get ahead of themselves once in a while. Observe carefully

You And Sandy

Personality Compatibility


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