Santiago Paz Sáenz

Critic
DISC Type : C

Customer Care at Ingram Micro España

Barcelona, Catalonia, Spain

Overview

Santiago is an Industrial Engineer with over eight years of experience in Customer Experience and Marketing Strategy. A graduate of Universidad Icesi with a Global MBA, he has a proven history of improving customer satisfaction at firms like Banco de Occidente and Fanalca S. A. Colleagues describe him as proactive, dynamic, and results-focused.

He is passionate about continuous learning, recently completing an intensive business plan program in Amsterdam and multiple certifications in Generative AI from Microsoft and LinkedIn. This demonstrates a strong commitment to staying ahead of technological and business trends.

Unique fact: Santiago is dedicated to the principle that "Experience is everyones job; if one person fails, we all fail. "

Personality Overview

Critic

Precise

Information Seeker

They are quite likely to negotiate on pricing or other key terms.  They don’t appreciate bells and whistles unless backed by data. They prefer to analyze logically and value objective facts over emotions.

Topics They Care About

Customer Experience Strategy
His entire career is built on enhancing customer experience, from increasing NPS by 6% at a previous role to designing end-to-end customer journeys.
Generative AI
Has recently completed multiple professional courses on Generative AI, indicating a strong interest in applying new technologies to business challenges.
Business Planning
Recently attended an intensive 5-day program in Amsterdam focused on market research, financial modeling, branding, and investor pitching.

Media Appearances

Santiago has no verified media appearances

Work History

3-2025
Customer Care at Ingram Micro España
11-2022 - 11-2024
Jefe de Experiencia del Cliente at Fanalca S.A.
6-2022 - 11-2022
CX Expert at Banco de Occidente
1-2018 - 10-2022
Customer Experience Senior Analyst at Banco de Occidente
1-2017 - 12-2017
Analista de Seguros y Garantías at Banco de Occidente

Education

2011 - 2016
Ingeniería industrial from Universidad Icesi
11-2024 - 12-2025
Global MBA from Berlin School of Business & Innovation (BSBI)

More Information

Social Presence :

Prographics :

Exp : 9 Location : Barcelona, Catalonia, Spain Job Level : N/A Designation : Customer Care at Ingram Micro España
URL has been copied!

Insights For Selling To Santiago

During A Call Or A Meeting

DO's

  • If you can, show them industry reports or analyst comments instead of sharing anecdotal stories
  • Don’t forget to mention how you compare to competition on both features and pricing
  • Leverage facts and figures wherever possible; use percentages, numbers etc.

DONT's

  • Avoid phrases like ‘trust me’, ‘others just love’ etc.
  • Don’t try to give too many examples of other users, they like to make their own decisions
  • Don't give superficial answers, they are easily rattled by them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Santiago is

  • Proof of ROI, low pricing and objective proof points are the important factors for them.
  • Will you ever get a clear answer from Santiago

  • They do not mind saying no if they believe that it is the right decision.

Insights For Deal Planning

    How fast (or slow) will Santiago move?

  • They are neither the fastest nor the slowest decision makers, they are somewhere in the middle.
  • Can Santiago take some risk or not?

  • They can bear some risk if their analysis backs the decision.

You And Santiago

Personality Compatibility


More Profiles

Discover additional public profiles from our index.

Search more profiles

Looking for someone else? Search here for anyone.

Or visit Humantic AI to know more.