Sarah Buchan

Inspirer
DISC Type : id

Chief Information Officer at Norfolk Community Health and Care NHS Trust and Cambridgeshire Community Services Trust

Greater Norwich Area, United Kingdom

Overview

Sarah Buchan is the Chief Information Officer for Norfolk Community Health and Care and Cambridgeshire Community Services, focusing on digital transformation. Her extensive experience includes serving as a CEO in general practice and over two decades of strategic leadership as an officer in the Royal Navy. She earned her Masters Degree from Portsmouth University.

Personality Overview

Confident & Optimistic

Decisive

Charming & Persuasive

They respond well to objective pitches but also attach some value to relationships.  They usually prefer to drive the conversation. They don’t mind taking a stand if they believe in something.

Topics They Care About

Digital Health Innovation
As Group CIO, she leads digital transformation and innovation, spearheading initiatives like the Federated Data Platform and other patient-facing technologies to improve care.
Patient-Centric Technology
Emphasizes that the goal of new technology is to provide medical staff with more time to spend directly with patients, improving outcomes and experiences.
Veterans' Support
A Royal Navy veteran herself, she actively supports the armed forces community, highlighting it as a matter of personal significance and promoting related employee networks.

Media Appearances

Sarah has no verified media appearances

Work History

2-2025
Chief Information Officer at Norfolk Community Health and Care NHS Trust and Cambridgeshire Community Services Trust
4-2024 - 7-2025
Primary Care Commissioning Committee Speciality Advisor at NHS Norfolk and Waveney Integrated Care Board (ICB)
2-2018 - 2-2025
Chief Executive Officer at The Fakenham Medical Practice
10-2015 - 1-2018
Operations and Performance Director at Waves Training Solutions Ltd
2004 - 2004
Learning and Development Officer at Royal New Zealand Navy

Education

2000 - 2001
Post Graducate Certificate in Education from University of Greenwich
2004 - 2005
Master's Degree from Portsmouth University

More Information

Social Presence :

Prographics :

Exp : 17 Location : Greater Norwich Area, United Kingdom Job Level : Leadership Designation : Chief Information Officer at Norfolk Community Health and Care NHS Trust and Cambridgeshire Community Services Trust
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Insights For Selling To Sarah

During A Call Or A Meeting

DO's

  • Clearly address the competitive aspects
  • Focus on the big picture and the strategic value of your product
  • Look like someone who is on top of their game

DONT's

  • Don’t be too verbose or overly friendly; a little bit, however, is fine
  • Don’t keep repeating the same information, it could make them impatient
  • Don’t be very informal even if they are being so themselves

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Sarah is

  • Belief in the value of the product, relationship and a sense of accomplishment matter the most.
  • Will you ever get a clear answer from Sarah

  • They are not shy of saying no if they do not develop trust in your product.

Insights For Deal Planning

    How fast (or slow) will Sarah move?

  • If they develop confidence in your product and you, then they can make fast decisions.
  • Can Sarah take some risk or not?

  • If necessary, they have the ability to take risky decisions.

You And Sarah

Personality Compatibility


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