Sarah DeSchiffert

Pioneer
DISC Type : ids

Co-Founder at Big Cove Foods

Pictou, Nova Scotia, Canada

Overview

Sarah deSchiffert is the co-founder of Big Cove Foods and a Red Seal chef. Leveraging her experience from working in kitchens across Canada, she focuses on creating bold and inspirational spice blends that make cooking more accessible and flavourful for home cooks.

Originally from Pictou County, Nova Scotia, Sarah is deeply connected to her local community. She actively gives back through her business, having organized fundraisers for local organizations like the Pictou County Safe Harbour. Her passion revolves around food and community engagement.

Unique fact: Sarah translated her professional expertise as a Red Seal chef directly into her entrepreneurial venture, founding a company based on culinary creativity.

Personality Overview

Decisive But Friendly

Driven But Considerate

Friendly But Fast

They have the unique ability to win both love and respect from their team (or outsiders)  If they are convinced, they can become very strong champions for your product They combine a unique set of diverse traits where they are fast and friendly but can slow down to be thorough when needed

Topics They Care About

Food Entrepreneurship
Co-founded Big Cove Foods, turning her passion as a Red Seal chef into a business that makes creative cooking accessible to home cooks.
Local Community Support
Actively supports her community in Pictou County through initiatives like donating a portion of company sales to local organizations.
Culinary Arts
As a Red Seal chef, her work is grounded in professional culinary expertise, which she uses to develop unique and bold spice blends.

Media Appearances

Big Cove Foods – Meet the Makers (Saltscapes East Coast Expo). Featured in Saltscapes Expo

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S01 E04 Elevating Everyday Cooking With Spices – Big Cove Foods (featuring Sarah deSchiffert and Dave Armstrong). Featured in Buzzsprout Podcast

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Work History

9-2016
Co-Founder at Big Cove Foods

Education

Sarah has no verified education history

More Information

Social Presence :

Prographics :

Exp : 9 Location : Pictou, Nova Scotia, Canada Job Level : Leadership Designation : Co-Founder at Big Cove Foods
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Insights For Selling To Sarah

During A Call Or A Meeting

DO's

  • During followups, use calls or text if needed, they should be fine
  • Mostly stick to your standard pitch and qualifying script, but add some stories or anecdotes to it
  • Showcase existing customers and use case-studies to grab their attention

DONT's

  • Don't lean very heavily into providing too much information, sharing whitepapers etc.
  • Don’t hesitate from asking questions or pushing them, but take a formal approach
  • Don’t be too verbose or overly friendly; a little bit, however, is fine

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Sarah is

  • Nothing less than a strong combination of proof of results, relationship and high levels of professionalism is effective with them.
  • Will you ever get a clear answer from Sarah

  • They can say no while staying friendly, but can also be pursuaded to reconsider

Insights For Deal Planning

    How fast (or slow) will Sarah move?

  • They are generally fast movers and can take quick decisions
  • Can Sarah take some risk or not?

  • They have high risk-appetite but can get ahead of themselves once in a while. Observe carefully

You And Sarah

Personality Compatibility


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