Sarah Leonard

Examiner
DISC Type : cs

Chief Executive Officer at Visit Estes Park

Denver Metropolitan Area, United States

Overview

Sarah has no verified overview

Personality Overview

Status Quo Seeker

Overcautious

Unexpressive

They are always well-planned and adopt a systematic approach.  The only way to convince them is by showing them examples and ample proof. They are heavily focused on quality and prefer doing things the right way, even if it takes time.

Topics They Care About

Sarah has no verified topics they care about

Media Appearances

Sarah has no verified media appearances

Work History

12-2025
Chief Executive Officer at Visit Estes Park
3-2023 - 11-2025
Chief Executive Officer at @Visit Longmont Colorado
1-2013 - 2-2023
Chief Executive Officer at Alaska Travel Industry Association
2011 - 2013
Director of Marketing & Fundraising at thread, early care and education
2007 - 2011
Associate Director of Philanthropy & Marketing at The Nature Conservancy in Alaska

Education

9-1994 - 9-1996
Master of Science - MS from Arizona State University
1989 - 1992
Bachelor of Arts (BA) from University of Wisconsin-Madison

More Information

Social Presence :

Prographics :

Exp : 18 Location : Denver Metropolitan Area, United States Job Level : Leadership Designation : Chief Executive Officer at Visit Estes Park
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Insights For Selling To Sarah

During A Call Or A Meeting

DO's

  • Expect them to be slow and cautious, encourage them to ask more questions
  • Expect them to be vague in response to your questions, ask firmly and pointedly
  • Ask them which other stakeholders would be important for this purchase decision

DONT's

  • Don't push them too hard to make fast decisions, give them time
  • Don't be very accepting if that is your natural style, stay firm
  • Don't rely on relationship building even if they act pleasantly

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Sarah is

  • For them, low risk and acceptance by others are very important, followed by proof of ROI.
  • Will you ever get a clear answer from Sarah

  • Often, they don't say no, or keep going about it in circles.

Insights For Deal Planning

    How fast (or slow) will Sarah move?

  • They do not like to take decisions in a hurry, so they could be slow in making their mind up.
  • Can Sarah take some risk or not?

  • They are low on risk-appetite and prefer to make informed decisions.

You And Sarah

Personality Compatibility


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