Sarah Richards

Evaluator
DISC Type : csd

Associate at Seagull PME Water

Mexico City, Mexico

Overview

Sarah has no verified overview

Personality Overview

Quality Focused

Fast But Analytical

Thorough Evaluator

They are not very likely to become strong advocates of your product or service  They have a unique set of diverse traits where they are decisive and methodical but can sometimes be extra cautious and skeptical They focus on the results, but can still be quite procedural and analytical about how to get there

Topics They Care About

Sarah has no verified topics they care about

Media Appearances

Sarah has no verified media appearances

Work History

11-2025
Associate at Seagull PME Water
6-2024
Principal at Richards Consulting
10-2021 - 6-2024
Director of Customer Solutions at New Braunfels Utilities
5-2020 - 11-2021
Director Of Community Affairs at OneStar
12-2018 - 5-2020
Principal at Richards Consulting

Education

2002 - 2003
Master's Degree from Texas State University
1996 - 2000
Bachelor of Arts from The University of Texas at Austin

More Information

Social Presence :

Prographics :

Exp : 7 Location : Mexico City, Mexico Job Level : Middle Designation : Associate at Seagull PME Water
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Insights For Selling To Sarah

During A Call Or A Meeting

DO's

  • Be prepared for comments or questions that are critical of your product or your claims
  • Help them see both - the ‘big picture’ impact and the ROI of the investment
  • Showcase how you can impact results but also make sure that you share detailed information too

DONT's

  • Don’t nudge them to do something by using the logic that others have done the same
  • Avoid self-deprecating references or general informality, it could decrease their trust in you
  • Avoid inviting them for any social interactions until you have built some rapport with them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Sarah is

  • ROI matters the most to them, followed by process and finally proof of results
  • Will you ever get a clear answer from Sarah

  • They might hesitate a little, but will go ahead and say no when necessary (or asked)

Insights For Deal Planning

    How fast (or slow) will Sarah move?

  • They are unlikely to move very fast, especially when it comes to new products or services
  • Can Sarah take some risk or not?

  • They have relatively low risk-appetite and are not very likely to go for something unproven and risky

You And Sarah

Personality Compatibility


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