Sarah Rose Darling in

Sarah Rose Darling

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Director of Marketing at ID Plans
📍 Pittsburgh, Pennsylvania, United States

Sarah is the Head of Marketing at ID Plans, specializing in designing and executing global go-to-market strategies. A data-driven leader, she focuses on building and coaching successful teams across all marketing functions to meet company growth goals. People describe her as a gifted writer, creative strategist, and a rockstar marketer.

Sarah is a passionate advocate for empowering women in the professional world. She is an honored and active member of LinkUnite, a community for women in marketing and technology, and has been featured in their interview series for her industry insights and leadership.

She was a keynote panelist at the eTail Boston conference, speaking on the topic of success for the modern marketer.

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Experience
13 Years
Current Role
Director of Marketing
Job Level
Mid-senior
Location
Pittsburgh, Pennsylvania, United States
Personality Overview

How Sarah shows up

Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

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Priorities

Topics Sarah cares about

Go-to-Market Strategy
Her core expertise involves designing, building, and executing the vision for global go-to-market strategies to drive business results.
Modern Marketing
Selected as a keynote panelist for eTail Boston to discuss "Defining What Success Looks Like for the Modern Marketer," highlighting her thought leadership in the space.
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Career

Work history

11-2025
Director of Marketing
ID Plans
10-2024 - 11-2025
Director of Marketing
Webbula
4-2024 - 10-2024
Lead Generation Manager
Webbula
12-2022 - 4-2024
Fractional Marketing Executive
Big Lou Strategy
7-2021 - 11-2022
Head of Marketing
Single Digits, Inc.
In the press

Media appearances

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Education
8-2013 - 8-2014
Master's Degree
University of Kent
8-2008 - 5-2012
Bachelor of Arts
Clemson University
Social presence
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Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

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