Sasha Patel

Energizer
DISC Type : I

Head of Sales - Major Accounts: Healthcare Southwest at CDW

Los Angeles Metropolitan Area, United States

Overview

Sasha Patel is an Enterprise Revenue Leader at CDW, heading the Healthcare Southwest Major Accounts team that generates over $300 million in annual revenue. He specializes in GTM strategy and AI-driven transformations. His colleagues often describe him as a dedicated, innovative, and smart leader. He is a graduate of Michigan State Universitys Eli Broad College of Business.

Beyond his professional role, Sasha is committed to community service, having served as a board member for the Central Division of Junior Achievement of Chicago. This involvement highlights his dedication to guiding and mentoring young individuals as they begin their careers.

He founded GymBids.com, one of the first online bidding marketplaces for gym and health club memberships.

Personality Overview

Informal

Big Picture Person

Full Of Energy

They are naturally enthusiastic, so take their promise with a pinch of salt.  Unlike C or D types, they are vocal with their opinions but not so much with their questions. They are not always early adopters but can be pursuaded by leveraging strong relationships.

Topics They Care About

Healthcare Technology
Leads a team at CDW focused on improving patient care experiences through technology evolution, innovation, and collaboration.
GTM Strategy
Identifies himself as a "G2M Scale & Turnaround Architect," specializing in designing go-to-market models for enterprise growth.
AI & Cloud Transformation
His professional headline highlights him as an "AI & Cloud Transformation Champion," indicating a core area of his expertise and focus.

Media Appearances

Sasha has no verified media appearances

Work History

7-2022
Head of Sales - Major Accounts: Healthcare Southwest at CDW
5-2014 - 2-2017
Board Member - Central Division at Junior Achievement of Chicago
4-2013 - 6-2022
Field Sales Executive at CDW
6-2010 - 3-2013
Executive Account Manager / Emerging Leaders Program at CDW
1-2006 - 3-2010
Founder at GymBids.com

Education

Graduated With Honors from Michigan State University - Eli Broad College of Business

More Information

Social Presence :

Prographics :

Exp : 22 Location : Los Angeles Metropolitan Area, United States Job Level : Mid-senior Designation : Head of Sales - Major Accounts: Healthcare Southwest at CDW
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Insights For Selling To Sasha

During A Call Or A Meeting

DO's

  • Do some small talk, ask them how things are going on their side
  • Be friendly and entertaining in your conversation
  • Speak enthusiastically with energy, maintain a clear and confident tone

DONT's

  • Avoid ifs and buts, don’t talk too much about the risks etc.
  • Avoid overloading them with too much detail
  • Don’t be too formal, focus on building comfort and trust

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Sasha is

  • Relationship and trust can be vital with them, sometimes more than anything else.
  • Will you ever get a clear answer from Sasha

  • They are unlikely to say no directly, you have to make that decision yourself.

Insights For Deal Planning

    How fast (or slow) will Sasha move?

  • They are not the fastest decision makers, their friendly approach can give false positive signals.
  • Can Sasha take some risk or not?

  • They can accept limited risks, ones that they think will not impact them personally.

You And Sasha

Personality Compatibility


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