Saurabh Pandey

Examiner
DISC Type : cs

Head of Merchandising at ASICS

Delhi, India

Overview

As the Head of Merchandising at ASICS, Saurabh Pandey leverages extensive experience in buying and merchandising to drive operational efficiency and customer satisfaction. His career is marked by P&L ownership at major brands like Reliance and Levis, reflecting a deep focus on strategic retail frameworks. He holds a Bachelor of Arts from Chatrapati Sahuji Maharaj Kanpur University.

A key professional interest for Saurabh is the economic evolution of India, particularly the rise of Tier 2 and Tier 3 cities as significant contributors to e-commerce demand and national GDP.

Personality Overview

Status Quo Seeker

Tough To Convince

Process Oriented

They are thorough and always follow a systematic approach.  They tend to have clarity about their needs and constraints, and are unlikely to over-promise. Being observant comes to them naturally.

Topics They Care About

Retail Operations
His career focus is on driving operational efficiency, capacity planning, and managing P&L for retail stores, as seen in his roles at ASICS, Levi's, and Planet Sports.
Emerging Indian Markets
He authored a post on the emergence of Tier 2 and 3 cities in India as a new growth engine, highlighting their increasing contribution to e-commerce and GDP.
Merchandising Strategy
Leads buying and merchandising at ASICS and previously at RJCORP, with a mission to contribute to scalable retail frameworks and deliver impactful results.

Media Appearances

Saurabh has no verified media appearances

Work History

5-2022
Head of Merchandising at ASICS
5-2021 - 4-2022
Head of Buying & Merchandising at RJCORP
11-2009 - 3-2020
General Manager at Reliance Brands Limited
11-2007 - 11-2009
STORE OPERATION MANAGER at Planet Sports Inc. Careers
6-2006 - 10-2007
Store Manager at Levi Strauss & Co.

Education

Bachelor of Arts - BA from Chatrapati Sahuji Maharaj Kanpur University, Kanpur

More Information

Social Presence :

Prographics :

Exp : 18 Location : Delhi, India Job Level : Mid-senior Designation : Head of Merchandising at ASICS
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Insights For Selling To Saurabh

During A Call Or A Meeting

DO's

  • Expect them to be slow and cautious, encourage them to ask more questions
  • First of all, focus on building their confidence by sharing examples, case studies etc.
  • Spend time addressing concerns around risk and change, they will have them even if they don't express them

DONT's

  • Don't push them too hard to make fast decisions, give them time
  • Don't be very accepting if that is your natural style, stay firm
  • Avoid getting into storytelling mode, especially when they ask specific questions

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Saurabh is

  • Low-risk, adoption by others are very important to them, followed by confidence in ROI.
  • Will you ever get a clear answer from Saurabh

  • They don’t say no often, they push out the decisions or keep going around in circles.

Insights For Deal Planning

    How fast (or slow) will Saurabh move?

  • They do not like to rush and therefore can be quite slow in their decision-making.
  • Can Saurabh take some risk or not?

  • They have little risk-appetite and prefer to take measured decisions.

You And Saurabh

Personality Compatibility


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