Savinder Lefevre

Commander
DISC Type : D

Managing Director at Savvy Data Solutions Ltd

Sunbury-On-Thames, England, United Kingdom

Overview

Savinder is an experienced business leader and Managing Director at Savvy Data Solutions Ltd, specializing in B2B and B2C data planning. Described by colleagues as knowledgeable, skilled, and a smart operator, she has a consistent track record of winning substantial new business accounts and holds a Hubspot Inbound Marketing certification.

Based on her professional activities, Savinder is passionate about the ethical implications of data collection and the integrity of marketing data in business decisions. She actively engages in discussions around data privacy and the impact of technology on marketing funnels, showing a deep interest in industry trends.

Unique fact: While at Thomson Reuters, she won the "SSR Top Dollar Award" for individually contributing over $1 million in new business.

Personality Overview

Candid & Clear

Very Quick

Risk-Taker

They respond well to strong and respectful communication.  They are not always relationship oriented. They take a lot of pride in personal achievements.

Topics They Care About

Data Privacy
Shared articles and concerns about firms collecting location data without user permission, indicating a strong interest in ethical data handling.
Marketing Data Integrity
Posted about the negative impact of bots and fake users on marketing funnels and data-driven decisions, highlighting a focus on data quality.
B2B Lead Generation
Her core business involves advising clients on data acquisition and curation to engage them in consultative sales conversations.

Media Appearances

Savinder has no verified media appearances

Work History

8-2018
Managing Director at Savvy Data Solutions Ltd
5-2018 - 5-2021
Data Consultant at Savinder Lefevre
1-2018 - 5-2018
Sales Director UK & Europe at B2B Info Champions
9-2014 - 10-2017
Senior Data Planner at Harte Hanks
9-2009 - 9-2014
Relationship Manager, Association & Publisher Sales at Thomson Reuters

Education

1988 - 1991
B.A Hons from St Mary's College, Universty of Surrey, Twickenham Campus
1981 - 1988
3 A Levels from Dormers Wells High School

More Information

Social Presence :

Prographics :

Exp : 32 Location : Sunbury-On-Thames, England, United Kingdom Job Level : Mid-senior Designation : Managing Director at Savvy Data Solutions Ltd
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Insights For Selling To Savinder

During A Call Or A Meeting

DO's

  • Use phrases like ‘it’s your decision’, ‘strategic impact’ etc.
  • Speak about competitive differentiation that your product offers
  • Help them weigh the risks by sharing objective proof points without becoming too analytical

DONT's

  • Don’t focus on process and rules, give the impression of being a ‘gets it done’ person
  • Don’t be in a rush to invite them for a social meet and greet
  • Do not spend too much time focusing on product tech or features

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Savinder is

  • Confidence in impact is paramount to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Savinder

  • If they decide not to go ahead, they will say no without hesitation.

Insights For Deal Planning

    How fast (or slow) will Savinder move?

  • They can reach decisions fairly quickly if they are convinced.
  • Can Savinder take some risk or not?

  • They don’t mind risks but can be quite binary about them.

You And Savinder

Personality Compatibility


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