Savita Bora

Enigma
DISC Type : dic

GTM at Fini

India

Overview

Savita is currently driving go-to-market strategy at Fini, focusing on automating customer support queries. With a data science background from Ubers risk team and experience at Porter, she brings a strong analytical lens to her GTM role. She is a graduate of the Indian Institute of Technology, Roorkee.

Outside of her professional life, Savita is a dedicated runner who recently challenged herself to complete her first 10k, significantly improving her time through persistent training. This determination is also reflected in her being named "Most Adventurous Person of the Year. "

She was once awarded 50, 000 INR for her contribution to technology in her state.

Personality Overview

Hard To Convince

Friendly Yet Blunt

Challenger

They are likely to ask many questions and look heavily for supporting proof as well as information.  They are generally strong communicators and are not easy to convince. They can sound friendly and charming but can quickly change gears to become inquisitive and probing

Topics They Care About

GTM Strategy
Her current role at Fini is focused on "Doing GTM, " where she aims to drive sales growth for the company's AI-powered support automation platform.
Support Automation
Her company, Fini, is built to automate up to 80% of repetitive support tickets, a key value proposition she champions in her role.
Data-Driven Decisions
Her previous roles as a Data Scientist at Uber and Data Analyst at Porter highlight her expertise in using data to identify trends and solve business problems.

Media Appearances

Savita has no verified media appearances

Work History

7-2024
GTM at Fini
10-2022 - 7-2024
Data Scientist at Uber
4-2022 - 10-2022
Senior Data Analyst at Porter
12-2020 - 3-2022
Business Data Analyst at Porter
11-2019 - 8-2020
Data Analyst at I-PAC (Indian Political Action Committee)

Education

5-2014 - 5-2018
Bachelor of Technology - BTech from Indian Institute of Technology, Roorkee

More Information

Social Presence :

Prographics :

Exp : 6 Location : India Job Level : N/A Designation : GTM at Fini
URL has been copied!

Insights For Selling To Savita

During A Call Or A Meeting

DO's

  • Leverage 'negging', or the art of asking negative questions like "you must not be convinced yet..."
  • Let them lead the discussion, create opportunities for them to speak if they are not very forthcoming
  • Be prepared for a mix of questions and inquisitiveness, answer them in the tone in which they have been asked

DONT's

  • Avoid long presentations and just 'high-level' value proposition, dive into the details
  • Don’t try to rush them into a decision, provide all necessary information first
  • Don’t brush off any concerns, take all questions seriously. They are easily deterred

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Savita is

  • Proven value, strong objective evidence are important for them, rapport can impact decisions a little.
  • Will you ever get a clear answer from Savita

  • They are practical and friendly, but can give a clear response with a little prodding

Insights For Deal Planning

    How fast (or slow) will Savita move?

  • They like to be detailed, so unless they develop strong conviction, they can take their time to arrive at decisions
  • Can Savita take some risk or not?

  • They evaluate their decisions systematically and do not take risks that often, unless you can get them to develop strong conviction

You And Savita

Personality Compatibility


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