Scott Elfenbein is a Senior Principal at Publicis Sapient, advising B2C consumer brands on strategy, analytics, and customer experience. A former McKinsey Engagement Manager, he leverages deep expertise in MarTech and loyalty programs, backed by a B. A. from Harvard University and an MBA from The Wharton School.
Outside of work, Scott is passionate about social impact. He founded brEDcrumb, a venture to improve higher education access for underrepresented students. He also co-founded a virtual comedy initiative during the pandemic, which provided entertainment to companies while raising funds for national charities.
He started a "virtual comedy club" that hosted over 400 shows and donated 30, 000 meals to Feeding America.
Read the full overview →They are quite likely to negotiate on pricing or other key terms. They don’t appreciate bells and whistles unless backed by data. They like to do things independently and don’t look for support from others.
Calculativeness (C) reflects the degree to which a person is likely to be cautious, systematic and analytical. Those scoring high tend to emphasise quality and accuracy.
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