Scott Knight

Inspirer
DISC Type : id

Founder & CEO at AOA

Chaska, Minnesota, United States

Overview

Scott is a visionary technology leader and the Founder & CEO of the digital product agency AOA. He has a track record of scaling businesses and delivering innovative solutions for major brands like SpaceX and Billboard. He holds a BBA from the University of Iowa and also studied Aerospace at Iowa State University.

Outside of his primary role in tech, Scott has a deep-rooted interest in complex scientific fields. His early career included time as a Medical Research Assistant in the University of Iowas Neurology department, demonstrating a broad passion for both technical and biological sciences, including aerospace and neuroscience.

Unique fact: He co-authored and provided technical assistance on published neuroscience papers related to glia maturation factor.

Personality Overview

Fast Adopter

Charming & Persuasive

Decisive

They respond well to objective pitches but also attach some value to relationships.  They don’t mind taking a stand if they believe in something. They measure a product on its merit but can be influenced by strong testimonials.

Topics They Care About

Digital Product Strategy
His entire career is focused on transforming ambitious ideas into impactful digital products by integrating strategy, design, and engineering.
Scaling E-commerce Brands
As CEO of AOA and through various webinars, he focuses on helping high-growth e-commerce companies get their sites up to speed and scale effectively.
Aerospace Technology
He formally studied Aerospace at Iowa State University and later, as a software engineer, led development for high-profile clients including SpaceX.

Media Appearances

Scott has no verified media appearances

Work History

Founder & CEO at AOA
Co-Founder, Product Owner at FoggyTrail
Lead Software Engineer at Participant Media, TakePart, Pivot
Senior Software Engineer at Stauffer Consulting Services
9-2010 - 10-2012
Co-Founder & CTO at It's a Small Planet

Education

2006 - 2009
Bachelor of Business Administration (BBA) from University of Iowa
2004 - 2006
Aerospace from Iowa State University

More Information

Social Presence :

Prographics :

Exp : 2 Location : Chaska, Minnesota, United States Job Level : Leadership Designation : Founder & CEO at AOA
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Insights For Selling To Scott

During A Call Or A Meeting

DO's

  • Keep your pitch focused on the impact but insert some anecdotes into it
  • Clearly address the competitive aspects
  • Focus on the big picture and the strategic value of your product

DONT's

  • Avoid focusing only on the product or its ROI, keep building trust subtly
  • Don’t keep repeating the same information, it could make them impatient
  • Don’t be very informal even if they are being so themselves

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Scott is

  • Belief in the value of the product, relationship and a sense of accomplishment matter the most.
  • Will you ever get a clear answer from Scott

  • They are not shy of saying no if they do not develop trust in your product.

Insights For Deal Planning

    How fast (or slow) will Scott move?

  • They can take fast decisions if they develop conviction in the product and find you trustworthy.
  • Can Scott take some risk or not?

  • They have the capability of taking risky decisions if necessary.

You And Scott

Personality Compatibility


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