Sean Rudd

Energizer
DISC Type : I

CPO - Digital Products at ESB

Ireland

Overview

Sean Rudd is the Chief Product Officer for Digital Products at ESB, leading digital initiatives for Electric Ireland. He focuses on empowering over 1. 2 million customers on their journey to Net Zero, backed by an MSc in Digital Business & Strategy and a certification in Product Discovery & Validation.

He co-authored a meta-analysis on the future of peer-to-peer energy markets, exploring digital solutions to address climate change and improve energy consumption dynamics.

Personality Overview

Informal

Big Picture Person

Believer

Unlike C or D types, they are vocal with their opinions but not so much with their questions.  They are really good at seeing what the long-term impacts of their decisions could be. They are always positive and upbeat, so take their promises with a pinch of salt.

Topics They Care About

Net Zero Transition
Leads digital initiatives at Electric Ireland focused on empowering over 1. 2 million customers on their journey to achieve Net Zero.
Digital Product Strategy
As CPO and with a Master's in Digital Business, his career is centered on digital product management and strategy for large-scale customer bases.
Peer-to-Peer Energy
Co-authored a meta-analysis on the transformation and future trends of P2P energy markets as part of his recent MSc thesis.

Media Appearances

Sean has no verified media appearances

Work History

5-2022
CPO - Digital Products at ESB
8-2018
Digital Products Manager at Electric Ireland
6-2017 - 6-2021
Digital Product Manager: Live Chat at Electric Ireland
2-2017 - 7-2018
Digital Product Lead: B2B at Electric Ireland
Digital Manager at Digital Agency

Education

12-2021 - 2-2022
MSc from Irish Management Institute
2017 - 2018
Dip. from Irish Management Institute

More Information

Social Presence :

Prographics :

Exp : 8 Location : Ireland Job Level : Middle Designation : CPO - Digital Products at ESB
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Insights For Selling To Sean

During A Call Or A Meeting

DO's

  • Talk about their team and how your product will help them do things better and easier
  • Use phrases like ‘people will love’, ‘massive impact’ etc.
  • Speak enthusiastically with energy, maintain a clear and confident tone

DONT's

  • Avoid ifs and buts, don’t talk too much about the risks etc.
  • Avoid overloading them with too much detail
  • Don’t assume a yes just because they have not said no

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Sean is

  • Relationship and rapport can play an important role, sometimes more than the other factors.
  • Will you ever get a clear answer from Sean

  • They will probably never say no directly, you have to make that decision yourself.

Insights For Deal Planning

    How fast (or slow) will Sean move?

  • They are not the quickest decision makers, their friendly attitude could be misleading.
  • Can Sean take some risk or not?

  • They can take certain risks that are unlikely to have personal consequences.

You And Sean

Personality Compatibility


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