Sean Smerdon, Growth and Innovation Marketer

Visionary
DISC Type : Ds

Growth & Innovation Marketer at WAKE Productions

London Area, United Kingdom

Overview

With over two decades in digital marketing, Sean excels at accelerating growth for SMEs using strategy, automation, and AI. A Stellenbosch University graduate, he has extensive experience in online sales and no-code development. Colleagues describe him as creative, insightful, and a solid team player with excellent attention to detail.



Sean co-founded the comparison shopping websites Shopperhive. co. uk and Shopperhive. com.

Personality Overview

Objective Evaluator

Early Adopter

Fast But Thoughtful

They are very professional in their approach and can weigh multiple perspectives together.  They exhibit a rare combination of being result-oriented but patient at the same time. Reading between the lines and seeing beyond your words comes naturally to them.

Topics They Care About

SME Business Growth
His current role at WAKE Productions is entirely focused on helping ambitious SMEs and experts accelerate their business growth through digital marketing and systems.
Marketing Automation
He frequently posts about using platforms like ActiveCampaign and integrating various tech stacks to streamline marketing efforts and improve customer engagement for his clients.
AI in Marketing
Actively promotes the use of AI to enhance marketing activities and improve business performance, indicating a keen interest in leveraging new technologies.

Media Appearances

Sean has no verified media appearances

Work History

4-2018
Growth & Innovation Marketer at WAKE Productions
5-2015 - 4-2018
Senior Learning & Development Consultant at Bookboon Learning
9-2014 - 4-2015
Sales Manager at SmartFocus
1-2014 - 7-2014
Sales Manager at MOPOWERED LIMITED
2-2012 - 7-2013
Senior Account Manager at YUDU Media

Education

2000 - 2003
B.Comm General (Business Commerce) from Stellenbosch University
1994 - 1998
Matric from Grey High School

More Information

Social Presence :

Prographics :

Exp : 20 Location : London Area, United Kingdom Job Level : N/A Designation : Growth & Innovation Marketer at WAKE Productions
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Insights For Selling To Sean Smerdon,

During A Call Or A Meeting

DO's

  • During followups, use phone or text if needed, they should be fine
  • Use phrases like 'your team deserves', 'best in class' etc.
  • Suggest clear next steps with confidence, don't be vague or hesitant

DONT's

  • Avoid putting conscious effort into relationship-building
  • Don't shy away from asking hard questions, but be extra polite
  • Don't focus too much on mutual contacts or bother about other stakeholders, focus on them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Sean Smerdon, is

  • Strong proof of impact and their conviction will matter the most, but they wouldn't want to act unilaterally either
  • Will you ever get a clear answer from Sean Smerdon,

  • They will say no if they are not convinced but you will have to prompt them.

Insights For Deal Planning

    How fast (or slow) will Sean Smerdon, move?

  • They will want to understand things well but can move fast once they have a clear picture.
  • Can Sean Smerdon, take some risk or not?

  • They have good risk tolerance but are likely to think it through once or twice.

You And Sean Smerdon,

Personality Compatibility


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