Sebastian Jan Gawelowicz

Sharpshooter
DISC Type : DC

Global CRM & Personalization Technology Lead - D2C, New Categories at BAT

London, England, United Kingdom

Overview

Sebastian is a Global CRM & Personalization Technology Lead at BAT, specializing in MarTech strategy and enhancing customer connections. With over 15 years of international experience across various sectors, he holds an Executive MBA and is recognized for building high-performing product teams. His colleagues describe him as dependable, analytical, and creative.

Outside of his corporate role, Sebastian is a thought leader who explores the intersection of marketing, technology, and AI through his personal brand, Wownomics. He is a frequent speaker at industry events like the MarTech Summit and has a keen interest in personal growth and business agility.

He was a finalist in the 2014 Loyalty & Gamification World Championships, where he was described as a "Polish young wunderkind" for his creativity and business imagination.

Personality Overview

Rigorous & Demanding

ROI Driven

Fast But Analytical

They are very proud of what they do.  They are not focused on building rapport and relationships. They like to be in a position where they can control the conversation and terms.

Topics They Care About

AI in Marketing
Writes and speaks about the impact of AI on marketing, including AI agents in commerce and how to leverage AI for growth.
MarTech Strategy
His career focuses on deploying marketing technology like Salesforce and Adobe to drive business outcomes and empower marketers.
Customer Experience
Identifies as a "Customer Experience Architect" focused on creating great consumer moments through technology and personalization.

Media Appearances

Sebastian has no verified media appearances

Work History

7-2024
Global CRM & Personalization Technology Lead - D2C, New Categories at BAT
1-2021 - 6-2024
Global Product Manager - CRM & Personalization, DBS, New Categories at BAT
7-2018 - 12-2020
Global Product Manager - Marketing Automation, IDT, New Categories at BAT
3-2015 - 2-2016
Senior Global Business Analyst - Global Marketing Solutions at Mylan
6-2013 - 2-2015
Global Associate Business IT Consultant (BRM) - Marketing Channels at Abbott

Education

10-2021 - 3-2023
Executive MBA from Kozminski University
4-2022 - 9-2023
Executive MBA from Porto Business School

More Information

Social Presence :

Prographics :

Exp : 13 Location : London, England, United Kingdom Job Level : Mid-senior Designation : Global CRM & Personalization Technology Lead - D2C, New Categories at BAT
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Insights For Selling To Sebastian Jan

During A Call Or A Meeting

DO's

  • Get to the point quickly instead of spending time doing small talk
  • Hold your ground without indulging in one-upmanship
  • Speak about competitive differentiation that your product offers

DONT's

  • Avoid being a storyteller and don’t try to oversell
  • Don't try too hard to forge relationships with them
  • Do not back off when challenged, respond with a confident, objective answer instead

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Sebastian Jan is

  • Conviction around the impact matters the most to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Sebastian Jan

  • If they are not convinced, they will say no without any hesitation.

Insights For Deal Planning

    How fast (or slow) will Sebastian Jan move?

  • They can take decisions very fast if you manage to convince them.
  • Can Sebastian Jan take some risk or not?

  • The risks don’t matter much to them.

You And Sebastian Jan

Personality Compatibility


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