Selma Pujar

Examiner
DISC Type : sc

Coordenadora de E-commerce at Tres Coracoes Alimentos S.A.

São Paulo, São Paulo, Brazil

Overview

Selma Pujar is a seasoned e-commerce professional with over 22 years of experience managing commercial strategy for major retailers like Walmart. com, Fnac, and Via Varejo. As the E-commerce Coordinator for Três Corações Alimentos, she leverages her deep expertise in category management, supplier negotiation, and commercial planning.

She is deeply proud of her teams accomplishments, frequently celebrating their successes and industry awards on public platforms. Her personal characteristics include being dynamic, organized, resilient, and having a strong team spirit. She also has an educational background in Pedagogy from Faculdade Oswaldo Cruz.

Unique fact: Despite a long and successful career in retail and e-commerce, Selma holds a degree in Pedagogy (the theory and practice of education).

Personality Overview

Status Quo Seeker

Process Oriented

Overcautious

They are always well-planned and adopt a systematic approach.  Being observant comes to them naturally. The only way to convince them is by showing them examples and ample proof.

Topics They Care About

E-commerce Performance
Manages e-commerce at Três Corações and proudly celebrates her team's achievements, including industry awards for their niche online store and successful Black Friday campaigns.
Category Management
Has over two decades of experience managing diverse and complex product categories, including books, films, and electronics, for major Brazilian retailers like Walmart. com and Fnac.
Customer Recognition
She expressed great pride and honor when her company, Grupo 3corações, won three customer satisfaction awards at the prestigious Prêmio Reclame AQUI event.

Media Appearances

Selma has no verified media appearances

Work History

9-2021
Coordenadora de E-commerce at Tres Coracoes Alimentos S.A.
2-2020 - 9-2021
key Account - Marketplace at Via Varejo SA
8-2019 - 1-2020
Coordenadora de Negócios at C&C Casa e Construção
8-2018 - 8-2019
Compradora Sênior at Onofre Agora
8-2017 - 2-2018
Gerente de produtos at Walmart.com - Brasil (Walmart eCommerce Brasil)

Education

1994 - 1997
Pedagogia from Faculdade Oswaldo Cruz

More Information

Social Presence :

Prographics :

Exp : 7 Location : São Paulo, São Paulo, Brazil Job Level : N/A Designation : Coordenadora de E-commerce at Tres Coracoes Alimentos S.A.
URL has been copied!

Insights For Selling To Selma

During A Call Or A Meeting

DO's

  • Expect them to be slow and cautious, encourage them to ask more questions
  • Spend time addressing concerns around risk and change, they will have them even if they don't express them
  • Expect them to be vague in response to your questions, ask firmly and pointedly

DONT's

  • Don't push them too hard to make fast decisions, give them time
  • Don't be very accepting if that is your natural style, stay firm
  • Avoid getting into storytelling mode, especially when they ask specific questions

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Selma is

  • For them, low risk and acceptance by others are very important, followed by proof of ROI.
  • Will you ever get a clear answer from Selma

  • They are unlikely to say no, it's better to stop yourself once you have exhausted all the options.

Insights For Deal Planning

    How fast (or slow) will Selma move?

  • They do not like to take decisions in a hurry, so they could be slow in making their mind up.
  • Can Selma take some risk or not?

  • They are low on risk-appetite and prefer to make informed decisions.

You And Selma

Personality Compatibility


More Profiles

Discover additional public profiles from our index.

Search more profiles

Looking for someone else? Search here for anyone.

Or visit Humantic AI to know more.