Sergey Firulev

Activist
DISC Type : Cd

Business Development Partner at Bene Meat

Prague Metropolitan Area, Czechia

Overview

Sergey is a business development professional at Bene Meat, spearheading innovations in cultivated meat for pet and human consumption. With a background in healthcare and biotechnology, he has extensive experience in regulatory affairs across global markets and previously scaled a healthcare business from €200K to €11M. He holds a Masters degree from the Institute of the World Economy and Informatization.

He is intellectually focused on the principles of professional growth and resilience, believing in the importance of finding a work environment that fosters development. He values mental toughness, optimism, and the ability to make decisive choices even with incomplete information, seeing it as a critical skill in dynamic fields like biotechnology and regulatory affairs.

He led regulatory advocacy initiatives that directly influenced the European Commissions 2025-2040 bioeconomy strategy.

Personality Overview

Perfectionist

Meticulous

Value Conscious

They care equally about the product and its potential impact.  They focus on objectivity in a pitch and pay little attention to bells and whistles. They respond well to confident salespeople.

Topics They Care About

Biotech Innovation
Leads projects for Europe's first EU-registered cultivated meat and develops biotech solutions for cosmetics and medical applications at Bene Meat.
Regulatory Strategy
Engages with government officials and regulatory bodies, having influenced EU bioeconomy policy and managed compliance across multiple markets.
Global Market Expansion
Has extensive experience building business relationships and launching products across the US, EU, CEE, MENA, Canada, and Singapore.

Media Appearances

Sergey has no verified media appearances

Work History

2-2025
Business Development Partner at Bene Meat
7-2024 - 3-2025
Sabbatical at Self-employed
4-2014 - 6-2024
Managing Director, Healthcare & Business development at Neomed Global s.r.o.
11-2012 - 3-2014
Sales manager, Logistics & B2B at ASSTRA FORWARDING AG
1-2012 - 10-2012
Project Manager, Events & B2B at MSB EVENTS

Education

1994 - 2003
Master's degree from Institute of the World Economy and Informatization

More Information

Social Presence :

Prographics :

Exp : 13 Location : Prague Metropolitan Area, Czechia Job Level : N/A Designation : Business Development Partner at Bene Meat
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Insights For Selling To Sergey

During A Call Or A Meeting

DO's

  • Highlight the competitive differentiation of your product
  • Be crisp while making the pitch
  • Tell them that you are there to help them create visible impact within their organization

DONT's

  • Don’t try to be an alpha salesperson, give them equal space
  • Refrain from asking too many questions
  • Don’t expect them to change their mind quickly if they say no once

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Sergey is

  • Belief in the product plays an important role, followed by objective proof and testimonials.
  • Will you ever get a clear answer from Sergey

  • They may hesitate slightly, but if they are not convinced, they will say no.

Insights For Deal Planning

    How fast (or slow) will Sergey move?

  • Their decision making speed is somewhere in the middle.
  • Can Sergey take some risk or not?

  • They can take risks only after they have analyzed the advantages and disadvantages.

You And Sergey

Personality Compatibility


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