Sergio Cervantes Rueda Experto en IA Consultoría SEO/ Estrategias de Mkt

Questioner
DISC Type : c

Principal CEO at Brand Backers

Puebla, Mexico

Overview

Sergio Cervantes Rueda is the Principal CEO of Brand Backers, where he specializes in guiding businesses through digital transformation. He leverages his expertise in SEO, e-commerce, and digital marketing to help companies modernize and grow. He holds diplomas from Tecnológico de Monterrey and has completed specializations in business evolution.


Sergio is deeply committed to continuous learning to stay ahead of business trends. He is currently studying artificial intelligence strategies for business leadership at the Kellogg Institute, viewing it as essential for companies to remain competitive through automation and advanced business strategies.

Personality Overview

Value Seeker

Cautious & Analytical

Not Easily Convinced

They generally do not appreciate an overfriendly approach and prefer to stay to-the-point.  They are more likely than others to negotiate on pricing and terms. While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters.

Topics They Care About

Digital Transformation
His core mission is to help entrepreneurs migrate their businesses to the digital era, having recently completed a specialty on the topic at EGADE Business School.
Business AI
He is studying AI strategies for business leadership at the Kellogg Institute, believing automation and AI are vital for any competitive company.
SEO & Analytics
He champions SEO and web analytics as a crucial investment for modern businesses, frequently posting about its ability to generate leads and drive growth.

Media Appearances

Sergio has no verified media appearances

Work History

1-2019
Principal CEO at Brand Backers
2-2010
Director general at Arletex S de RL de cv
9-2016 - 9-2023
Director at Arletex Tienda de telas en linea
6-2018 - 10-2018
Brand Management at Retrixion Moda Hombre
2-1997 - 10-2000
Director at Kids & Design Textil

Education

2018 - 2019
Diplomado from Tecnológico de Monterrey
2018 - 2019
Diplomado from Tecnológico de Monterrey

More Information

Social Presence :

Prographics :

Exp : 19 Location : Puebla, Mexico Job Level : Leadership Designation : Principal CEO at Brand Backers
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Insights For Selling To Sergio Cervantes Rueda Experto en IA

During A Call Or A Meeting

DO's

  • Tell them that you will come back if you don’t have a good answer for a question
  • Back up any claims with data and numbers
  • Keep some extra margin in hand as they will likely negotiate the pricing

DONT's

  • Don’t depend too much on anecdotal evidence, it reduces their confidence
  • Don’t overhype the product/pitch, keep it measured
  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Sergio Cervantes Rueda Experto en IA is

  • Confidence that the product provides ROI, effective pricing and process adherence matter the most to them.

  • Will you ever get a clear answer from Sergio Cervantes Rueda Experto en IA

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Sergio Cervantes Rueda Experto en IA move?

  • They can move at a reasonable pace while making their decisions if they have the necessary information.

  • Can Sergio Cervantes Rueda Experto en IA take some risk or not?

  • If they believe that they have analyzed the situation well, they can take a little risk.

You And Sergio Cervantes Rueda Experto en IA

Personality Compatibility


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