Sergio Cervantes Rueda Experto en IA Consultoría SEO/ Estrategias de Mkt in

Sergio Cervantes Rueda Experto en IA Consultoría SEO/ Estrategias de Mkt

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Principal CEO at Brand Backers
📍 Puebla, Mexico

Sergio Cervantes Rueda is the Principal CEO of Brand Backers, where he specializes in guiding businesses through digital transformation. He leverages his expertise in SEO, e-commerce, and digital marketing to help companies modernize and grow. He holds diplomas from Tecnológico de Monterrey and has completed specializations in business evolution.

Sergio is deeply committed to continuous learning to stay ahead of business trends. He is currently studying artificial intelligence strategies for business leadership at the Kellogg Institute, viewing it as essential for companies to remain competitive through automation and advanced business strategies.

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Experience
19 Years
Current Role
Principal CEO
Job Level
Leadership
Location
Puebla, Mexico
Personality Overview

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Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

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Priorities

Topics Sergio cares about

Digital Transformation
His core mission is to help entrepreneurs migrate their businesses to the digital era, having recently completed a specialty on the topic at EGADE Business School.
Business AI
He is studying AI strategies for business leadership at the Kellogg Institute, believing automation and AI are vital for any competitive company.
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Career

Work history

1-2019
Principal CEO
Brand Backers
2-2010
Director general
Arletex S de RL de cv
9-2016 - 9-2023
Director
Arletex Tienda de telas en linea
6-2018 - 10-2018
Brand Management
Retrixion Moda Hombre
2-1997 - 10-2000
Director
Kids & Design Textil
In the press

Media appearances

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Education
2018 - 2019
Diplomado
Tecnológico de Monterrey
2018 - 2019
Diplomado
Tecnológico de Monterrey
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

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