Sergio Gomez de la Cal

Questioner
DISC Type : c

Head of Technology Business Travel Area at Viajes El Corte Inglés

Greater Madrid Metropolitan Area, Spain

Overview

Sergio Gomez de la Cal is the Head of Technology for the Business Travel Area at Viajes El Corte Inglés, where he manages a portfolio of corporate travel tools. He holds a degree in Computer Engineering from Universidad Complutense de Madrid and has extensive experience leading large IT teams.

[No public information on personal interests or hobbies available]

In a previous role, he led a team of 40 engineers and managed a substantial budget for eCommerce IT projects.

Personality Overview

Value Seeker

Price-Sensitive

Cautious & Analytical

They are more likely than others to negotiate on pricing and terms.  They generally do not appreciate an overfriendly approach and prefer to stay to-the-point. While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters.

Topics They Care About

Business Travel Tech
His current role involves managing a portfolio of corporate websites, mobile apps, self-booking tools, and expense platforms.
IT Project Management
His career includes roles focused on IT project management, defining processes and standards within technology departments.
eCommerce Technology
Previously served as the Head of IT for the eCommerce Area, demonstrating a strong background in online retail technology.

Media Appearances

Sergio has no verified media appearances

Work History

7-2015
Head of Technology Business Travel Area at Viajes El Corte Inglés
1-2013 - 6-2015
Head of IT eCommerce Area at Viajes El Corte Inglés
6-2010 - 1-2013
IT Project Management Office at Rumbo
9-2006 - 5-2010
IT Project Manager at Rumbo
8-2000 - 8-2006
Senior Software Engineer at Rumbo

Education

2020 - 2021
Programa ThepowerMBA from thePower
1995 - 1999
Ingeniero Técnico en Informática de Gestión from Universidad Complutense de Madrid

More Information

Social Presence :

Prographics :

Exp : 26 Location : Greater Madrid Metropolitan Area, Spain Job Level : Mid-senior Designation : Head of Technology Business Travel Area at Viajes El Corte Inglés
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Insights For Selling To Sergio

During A Call Or A Meeting

DO's

  • Emphasize on objective proof of ROI, help them do a thorough evaluation
  • If you have a lower priced product compared to the competition, call out the same
  • Keep some extra margin in hand as they will likely negotiate the pricing

DONT's

  • Don’t depend too much on anecdotal evidence, it reduces their confidence
  • Don’t try to be too friendly or informal with them
  • Don’t overhype the product/pitch, keep it measured

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Sergio is

  • Confidence that the product provides ROI, effective pricing and process adherence matter the most to them.

  • Will you ever get a clear answer from Sergio

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Sergio move?

  • They can move at a reasonable pace while making their decisions if they have the necessary information.

  • Can Sergio take some risk or not?

  • They can take risk if they are convinced that they have analyzed the circumstances well.


You And Sergio

Personality Compatibility


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