Sergio Perez Herrera

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DISC Type : cd

Head of operations at Leadgate Europe

The Randstad, Netherlands

Overview

Sergio Perez Herrera serves as the Head of Operations at Leadgate Europe, where he leads a multidisciplinary team. He specializes in driving growth for B2B IT and SaaS companies using his expertise in email automation, SEO, and web development. He holds a Bachelors degree from Hogeschool TIO UTRECHT.


A past colleague praised him as being "more than smart" and one of the best internet marketing interns they had ever worked with.

Personality Overview

Hard To Convince

Upfront

Judgemental

They don’t always try to control the conversation but neither do they like yielding it fully.  They care equally about the product and its potential impact. They can be nudged to make faster decisions by offering what they value.

Topics They Care About

B2B Tech Marketing
His career is focused on creating scalable and measurable marketing solutions specifically for B2B companies in the IT and SaaS industries.
Marketing Automation
He has deep expertise in platforms like ActiveCampaign and HubSpot, and previously led the Marketing Automation team at Leadgate Europe.
Team Development
A core part of his role involves developing his team's skills through coaching, providing structure, and promoting continuous knowledge sharing.

Media Appearances

Sergio has no verified media appearances

Work History

4-2023
Head of operations at Leadgate Europe
9-2019 - 4-2023
Team Leader Website Optimalisatie at Leadgate Europe
12-2018 - 4-2023
Team Leader Marketing Automation at Leadgate Europe
3-2016 - 12-2018
Online marketing consultant at Leadgate Europe
4-2013 - 2-2016
Online Marketing Medewerker at Chagall Hotels & Restaurants

Education

2007 - 2010
Bachelor from Hogeschool TIO UTRECHT
2001 - 2007
VWO from Melanchthon College

More Information

Social Presence :

Prographics :

Exp : N/A Location : The Randstad, Netherlands Job Level : N/A Designation : Head of operations at Leadgate Europe
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Insights For Selling To Sergio

During A Call Or A Meeting

DO's

  • Be crisp while making the pitch
  • Tell them that you are there to help them create visible impact within their organization
  • Get to the point quickly instead of spending too much time on pleasantries

DONT's

  • Avoid repeating yourself or making generalizations
  • Avoid long winding pitches, stay objective
  • Don’t expect them to change their mind quickly if they say no once

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Sergio is

  • Conviction in the product matters to them, followed by proof points and strong testimonials.
  • Will you ever get a clear answer from Sergio

  • They may not be very forthcoming, but they will say no if needed.

Insights For Deal Planning

    How fast (or slow) will Sergio move?

  • Their decision making speed is somewhere in the middle.
  • Can Sergio take some risk or not?

  • They can take risks but after weighing up the pros and cons.

You And Sergio

Personality Compatibility


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