Sergio Sandoval

Inquirer
DISC Type : cd

Vicepresidente Financiero y de Estrategia at Banco de Bogotá

Colombia

Overview

Sergio Sandoval is the Vice President of Finance and Strategy at Banco de Bogotá, applying expertise from his Masters at the London School of Economics. He leads corporate strategy and financial management while simultaneously serving as a university professor, bridging the gap between industry and academia.

He appears to be a thoughtful leader interested in mentorship and the lasting impact of leadership. Sergio values the human element in daily interactions, noting how a small, kind gesture from a delivery driver made a significant and positive impression on him.

Unique fact: He balances a demanding executive role at a major national bank with a long-term, parallel career as a university professor.

Personality Overview

ROI Conscious

Hard To Convince

Judgemental

They respond well to confident salespeople.  They don’t always try to control the conversation but neither do they like yielding it fully. They can be nudged to make faster decisions by offering what they value.

Topics They Care About

Corporate Sustainability
He proudly shares Banco de Bogotá's top international rankings in sustainability and climate change, viewing it as a core component of responsible banking.
Mentorship & Leadership
He actively engages in discussions about effective leadership models and values the long-term, positive impact that good leaders have on their people.
Sustainable Finance
He is focused on growing the bank's sustainable portfolio by funding projects in energy transition, productive development, and financial inclusion.

Media Appearances

Entrevista a Sergio Sandoval, Vicepresidente Financiero y de Estrategia de Banco de Bogotá, en #Xposible2025 (Caracol Radio – Facebook). Featured in Caracol Radio (Facebook)

See Now

La sostenibilidad como una oportunidad para generar valor de largo plazo – Banco de Bogotá. Featured in Semana

See Now

Work History

11-2023
Vicepresidente Financiero y de Estrategia at Banco de Bogotá
9-2020 - 11-2023
Director de Estrategia Corporativa y Rentabilidad at Banco de Bogotá
8-2017 - 9-2020
Director de Pricing y Rentabilidad at Banco de Bogotá
4-2016 - 8-2017
Gerente de Pricing e Inteligencia de Negocio at ETB
10-2013 - 3-2016
Gerente de Estrategia Corporativa at ETB

Education

2012 - 2013
Master of Science (MS) from The London School of Economics and Political Science (LSE)
2008 - 2009
Master of Science (MSc) from Pontificia Universidad Javeriana

More Information

Social Presence :

Prographics :

Exp : 18 Location : Colombia Job Level : N/A Designation : Vicepresidente Financiero y de Estrategia at Banco de Bogotá
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Insights For Selling To Sergio

During A Call Or A Meeting

DO's

  • Make sure that they have the necessary authority, they could present false stature sometimes
  • Tell them that you are there to help them create visible impact within their organization
  • Refer to testimonials from others in similar positions

DONT's

  • Avoid repeating yourself or making generalizations
  • Don't try too hard to get friendly, let it happen with time
  • Do not give up if they are not convinced, try again with a different approach

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Sergio is

  • Confidence in the product plays an important role, followed by powerful testimonials.
  • Will you ever get a clear answer from Sergio

  • They might hesitate a little, but they will say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Sergio move?

  • They are neither the fastest decision makers nor the slowest.
  • Can Sergio take some risk or not?

  • Once they have analyzed the pros and cons, they can take some risks.

You And Sergio

Personality Compatibility


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