Shara Zaval

Observer
DISC Type : ci

Associate Director of Marketing and Publicity (Kids) at Sourcebooks

New York City Metropolitan Area, United States

Overview

Shara has no verified overview

Personality Overview

Assertive

Value Driven

Curious

They can sound friendly and charming but can quickly change gears to become inquisitive and probing.  They are generally good communicators and can be hard to convince. They often ask many questions and rely heavily on information and documentation.

Topics They Care About

Shara has no verified topics they care about

Media Appearances

Shara has no verified media appearances

Work History

3-2022
Associate Director of Marketing and Publicity (Kids) at Sourcebooks
11-2021
ACC Certified Personal Development Coach at Shara Zaval Coaching
8-2019 - 3-2022
Senior Marketing Manager at Scholastic
5-2017 - 8-2019
Marketing Manager - Picture Books at Scholastic
1-2013 - 12-2021
Freelance Writer, Editor and Marketer - Children's and YA Books at Shara Zaval Publishing Services

Education

2005 - 2009
B.A. from Northwestern University
Certificate from General Assembly

More Information

Social Presence :

Prographics :

Exp : 13 Location : New York City Metropolitan Area, United States Job Level : Mid-senior Designation : Associate Director of Marketing and Publicity (Kids) at Sourcebooks
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Insights For Selling To Shara

During A Call Or A Meeting

DO's

  • Share testimonials from known people and give multiple examples of product value
  • Use phrases like ‘clear proof that’, ‘data shows’ etc.
  • Ask them questions to understand their needs better while staying affable

DONT's

  • Don’t be too objective but make sure to pad your storytelling with data points
  • Don’t rely excessively on your relationship with them to win the deal
  • Don’t try to rush them into a decision, provide all necessary information first

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Shara is

  • Clear proof of product value matters to them, followed by others' testimonials and rapport.
  • Will you ever get a clear answer from Shara

  • They are practical and friendly, don't expect a clear-cut response often.

Insights For Deal Planning

    How fast (or slow) will Shara move?

  • They like to perform full analysis and can take time to make any decision.
  • Can Shara take some risk or not?

  • They systematically evaluate all decisions and are unlikely to take many risks.

You And Shara

Personality Compatibility


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