Sharon New
Login to view DISC.Sharon New is a Director and co-founder of Term Footwear, which was acquired by David Luke Ltds parent company, Parently Group. With a background in marketing from her time at the Royal National Lifeboat Institution, she drives the brands story, focusing on creating fashionable, comfortable, and durable school shoes for children.
Originally from South Africa, Sharon co-founded the business with her husband after seeing a lack of quality school shoe options for their own children. She actively seeks creative inspiration for new product developments and enjoys attending trade shows to connect with retailers and discuss industry trends.
She left school at 16 to enter the world of work, pursuing business and marketing studies in the evenings.
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