Sheena Hakimian

Critic
DISC Type : C

Director, Digital Marketing (The New Yorker, Vanity Fair, WIRED, and Bon Appétit/Food) at Condé Nast

New York City Metropolitan Area, United States

Overview

Sheena has no verified overview

Personality Overview

Objective Thinker

Precise

Critic

They are quite likely to negotiate on pricing or other key terms.  They enjoy working alone and do not rely on others very often. They prefer to do logical analysis and value evidence over emotions.

Topics They Care About

Sheena has no verified topics they care about

Media Appearances

Sheena has no verified media appearances

Work History

1-2022
Director, Digital Marketing (The New Yorker, Vanity Fair, WIRED, and Bon Appétit/Food) at Condé Nast
10-2020 - 1-2022
Associate Director, Digital Consumer Marketing (The New Yorker and Vanity Fair) at Condé Nast
9-2017 - 10-2020
Senior Manager, Digital Consumer Marketing (The New Yorker and Vanity Fair) at Condé Nast
1-2015 - 9-2017
Manager, Digital Consumer Marketing at Condé Nast
3-2013 - 1-2015
Assistant Manager, Digital Operations at Condé Nast

Education

Bachelor of Business Administration from Baruch College
2017 - 2018
Product Management Certificate from General Assembly
Education details unavailable from Lorenzo de' Medici
Bachelor of Business Administration from Macaulay Honors College
Education details unavailable from Macaulay Honors College at CUNY Baruch

More Information

Social Presence :

Prographics :

Exp : 19 Location : New York City Metropolitan Area, United States Job Level : Mid-senior Designation : Director, Digital Marketing (The New Yorker, Vanity Fair, WIRED, and Bon Appétit/Food) at Condé Nast
URL has been copied!

Insights For Selling To Sheena

During A Call Or A Meeting

DO's

  • Use phrases like ‘expect X% improvement’, ‘data clearly shows’ etc.
  • If you can, show them industry reports or analyst comments instead of sharing anecdotal stories
  • Tell them what ROI they can expect

DONT's

  • Avoid phrases like ‘trust me’, ‘others just love’ etc.
  • Don’t try to give too many examples of other users, they like to make their own decisions
  • Avoid pushing them too much to involve other stakeholders unless it is critical

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Sheena is

  • Strong evidence of ROI, effective pricing, and proven data points matter the most to them.
  • Will you ever get a clear answer from Sheena

  • It is not very hard for them to say no if they are not convinced about the decision.

Insights For Deal Planning

    How fast (or slow) will Sheena move?

  • They are neither the fastest nor the slowest decision makers, they are somewhere in the middle.
  • Can Sheena take some risk or not?

  • They can bear some risk if their analysis backs the decision.

You And Sheena

Personality Compatibility


Other Condé Nast Employees

Explore more public profiles from related professionals at the same organization.

More Profiles

Discover additional public profiles from our index.

Search more profiles

Looking for someone else? Search here for anyone.

Or visit Humantic AI to know more.