Shelley Hofman

Trailblazer
DISC Type : DI

Director, ABM and Demand Generation at Avaya

Danville, California, United States

Overview

Shelley has no verified overview

Personality Overview

Informal

Values Relationships

Achievement-Oriented

They do not mind taking risks and can make hard decisions, if necessary.  They are more likely to be open to unproven but exciting technologies. They will fight for you if they come to believe in you.

Topics They Care About

Shelley has no verified topics they care about

Media Appearances

Shelley has no verified media appearances

Work History

3-2026
Director, ABM and Demand Generation at Avaya
1-2026 - 3-2026
Senior Manager, Demand Generation at Avaya
8-2024 - 8-2025
Senior Campaign Manager at Drips
2-2024 - 6-2024
Director of Demand Generation and Growth at Qualys
2-2023 - 1-2024
Director, Demand Generation at Orca Security

Education

BS from California State University, Chico
Cultural studies and French from Université Paris-Sorbonne

More Information

Social Presence :

Prographics :

Exp : 5 Location : Danville, California, United States Job Level : Mid-senior Designation : Director, ABM and Demand Generation at Avaya
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Insights For Selling To Shelley

During A Call Or A Meeting

DO's

  • Give them control of the sales process
  • Display high self-confidence and expect them to have a strong personality.
  • Ask them for a lunch or coffee once some rapport has been established

DONT's

  • Don’t hesitate from asking them how they truly feel about your product
  • Don’t hesitate from asking questions or pushing them, but take a friendly approach
  • Don’t force involvement of other stakeholders unless it is critical

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Shelley is

  • Relationship and product conviction matter equally, followed by a sense of achievement.
  • Will you ever get a clear answer from Shelley

  • If they are not convinced, they will say no albeit in a friendly manner.


Insights For Deal Planning

    How fast (or slow) will Shelley move?

  • They can reach decisions quickly if they develop trust and confidence in the product.
  • Can Shelley take some risk or not?

  • They can take risks if necessary.

You And Shelley

Personality Compatibility


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