Sheryl Johnson

Examiner
DISC Type : cs

Vice President, Marketing at American Bankers Association

Washington, District of Columbia, United States

Overview

Sheryl has no verified overview

Personality Overview

Status Quo Seeker

Overcautious

Process Oriented

They are thorough and always follow a systematic approach.  The only way to convince them is by showing them examples and ample proof. Being observant comes to them naturally.

Topics They Care About

Sheryl has no verified topics they care about

Media Appearances

Sheryl has no verified media appearances

Work History

5-2006
Vice President, Marketing at American Bankers Association
3-2000 - 3-2006
Assistant Vice President at Deutsche Bank
9-1999 - 1-2000
Desktop Publisher at IPC Systems
1-1997 - 8-1999
Admininstrative Assistant at MPR Associates, Inc.

Education

1992 - 1996
Bachelor of Arts (B.A.) from The George Washington University

More Information

Social Presence :

Prographics :

Exp : 29 Location : Washington, District of Columbia, United States Job Level : Senior Designation : Vice President, Marketing at American Bankers Association
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Insights For Selling To Sheryl

During A Call Or A Meeting

DO's

  • Expect them to be slow and cautious, encourage them to ask more questions
  • Expect them to be vague in response to your questions, ask firmly and pointedly
  • Spend time addressing concerns around risk and change, they will have them even if they don't express them

DONT's

  • Avoid getting into storytelling mode, especially when they ask specific questions
  • Don't rely on relationship building even if they act pleasantly
  • Don't push them too hard to make fast decisions, give them time

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Sheryl is

  • Adoption by others is very important to them, followed by confidence in ROI.
  • Will you ever get a clear answer from Sheryl

  • They don’t say no often, they push out the decisions or keep going around in circles.

Insights For Deal Planning

    How fast (or slow) will Sheryl move?

  • They don't like to hasten, so their speed of decision-making may be slow.
  • Can Sheryl take some risk or not?

  • They have little willingness to take risks, and prefer making calculated decisions.

You And Sheryl

Personality Compatibility


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