Shira Karsen

Questioner
DISC Type : c

Content, Brand, Community Strategy - Personal Care at OLLY PBC

Los Angeles, California, United States

Overview

Shira has no verified overview

Personality Overview

Not Easily Convinced

Systematic

Value Seeker

They are more likely than others to negotiate on pricing and terms.  While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters. They prefer to analyze every situation thoroughly.


Topics They Care About

Shira has no verified topics they care about

Media Appearances

Shira has no verified media appearances

Work History

6-2024
Content, Brand, Community Strategy - Personal Care at OLLY PBC
3-2023
Brand Marketing Consultant at Shira Karsen, LLC
5-2022 - 7-2025
Content Strategy Consultant at RMS Beauty
2-2022 - 1-2025
Brand Strategist at AG1
4-2023 - 1-2024
Content Strategist at OLLY PBC

Education

2010 - 2014
Bachelor of Arts (BA) from American University
2010 - 2014
Bachelor of Arts (BA) from American University

More Information

Social Presence :

Prographics :

Exp : 3 Location : Los Angeles, California, United States Job Level : Junior Designation : Content, Brand, Community Strategy - Personal Care at OLLY PBC
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Insights For Selling To Shira

During A Call Or A Meeting

DO's

  • Emphasise more on facts and measurable benefits
  • If you have a lower priced product compared to the competition, call out the same
  • Tell them that you will come back if you don’t have a good answer for a question

DONT's

  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.
  • Avoid rushing them, be polite and patient
  • Don’t depend too much on anecdotal evidence, it reduces their confidence

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Shira is

  • Confidence that the product provides ROI, effective pricing and process adherence matter the most to them.

  • Will you ever get a clear answer from Shira

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Shira move?

  • They can move at a reasonable pace while making their decisions if they have the necessary information.

  • Can Shira take some risk or not?

  • They can take risk if they are convinced that they have analyzed the circumstances well.


You And Shira

Personality Compatibility


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