Shivkumar Mishra

Critic
DISC Type : C

Head - General Sales & Experiential Marketing at Asymmetrique

Mumbai, Maharashtra, India

Overview

Shivkumar Mishra is a seasoned expert in branding, marketing, and intellectual property, with a specialized focus on the alcobev industry. As Head of General Sales & Experiential Marketing at Asymmetrique, he leverages a unique background in filmmaking to craft compelling brand narratives. Colleagues consistently describe him as proactive, honest, and possessing sharp instincts.

Personality Overview

ROI Driven

Critic

Negotiator

They are quite likely to negotiate on pricing or other key terms.  They don’t appreciate bells and whistles unless backed by data. They prefer to do logical analysis and value evidence over emotions.

Topics They Care About

Alcobev Strategy
Identifies himself as an Alcobev Strategist, indicating deep expertise and focus on the alcoholic beverages market and its unique branding challenges.
Experiential Marketing
His current role as Head of Experiential Marketing at Asymmetrique shows this is a primary professional focus, aiming to create immersive brand experiences.
Brand Storytelling
His education in filmmaking and past work as an assistant director suggest a strong foundation in narrative and storytelling, now applied to branding.

Media Appearances

Shivkumar has no verified media appearances

Work History

6-2022
Head - General Sales & Experiential Marketing at Asymmetrique
10-2019 - 6-2021
Business Head at Artnow Design Dock
1-2017 - 10-2019
Founder at Insync Media
6-2016 - 1-2017
Producer at Balancing Act
2-2014 - 6-2014
Intern at Lowe Lintas and Partners

Education

2011 - 2011
Film Making from FX School
1992 - 2004
Education details unavailable from Little Flower Of Jesus High School

More Information

Social Presence :

Prographics :

Exp : 12 Location : Mumbai, Maharashtra, India Job Level : N/A Designation : Head - General Sales & Experiential Marketing at Asymmetrique
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Insights For Selling To Shivkumar

During A Call Or A Meeting

DO's

  • Leverage facts and figures wherever possible; use percentages, numbers etc.
  • Tell them what ROI they can expect
  • Don’t forget to mention how you compare to competition on both features and pricing

DONT's

  • Make extra effort to not seem pushy or confrontational
  • Avoid pushing them too much to involve other stakeholders unless it is critical
  • Don’t try to give too many examples of other users, they like to make their own decisions

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Shivkumar is

  • Strong evidence of ROI, effective pricing, and proven data points matter the most to them.
  • Will you ever get a clear answer from Shivkumar

  • It is not very hard for them to say no if they are not convinced about the decision.

Insights For Deal Planning

    How fast (or slow) will Shivkumar move?

  • They are neither the fastest nor the slowest decision makers, they are somewhere in the middle.
  • Can Shivkumar take some risk or not?

  • They can bear some risk if their analysis backs the decision.

You And Shivkumar

Personality Compatibility


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